# Biotech PR

Discover how biotech PR professionals are using Featured to find and act on earned-media opportunities for biotech, pharma, and life sciences companies.

[Open Featured Chat](https://featured.com/)

## Biotech PR prompts to try in Featured

Thirty real jobs, phrased the way you'd actually ask. Tap a chat to get started — edit anything before you send.

### Answer journalist requests

> Find journalist requests across HARO, Connectively, X, and LinkedIn from reporters seeking biotech sources on drug development, gene therapy, clinical trials, or AI drug discovery.

[Open in Featured](https://featured.com/?prompt=Find%20journalist%20requests%20across%20HARO%2C%20Connectively%2C%20X%2C%20and%20LinkedIn%20from%20reporters%20seeking%20biotech%20sources%20on%20drug%20development%2C%20gene%20therapy%2C%20clinical%20trials%2C%20or%20AI%20drug%20discovery.)

### Respond to HARO queries

> Find HARO queries from the last 48 hours that a biotech executive or scientist could answer about the industry, funding climate, or breakthrough research.

[Open in Featured](https://featured.com/?prompt=Find%20HARO%20queries%20from%20the%20last%2048%20hours%20that%20a%20biotech%20executive%20or%20scientist%20could%20answer%20about%20the%20industry%2C%20funding%20climate%2C%20or%20breakthrough%20research.)

### Land biotech podcast interviews

> Find active life sciences podcasts that interview biotech CEOs, CSOs, and researchers as guests, including shows covering drug development and biotech investing.

[Open in Featured](https://featured.com/?prompt=Find%20active%20life%20sciences%20podcasts%20that%20interview%20biotech%20CEOs%2C%20CSOs%2C%20and%20researchers%20as%20guests%2C%20including%20shows%20covering%20drug%20development%20and%20biotech%20investing.)

### Audit your AI visibility

> Do a GEO audit for my company for the prompt "leading companies in AI drug discovery." Show how ChatGPT, Claude, Perplexity, and Gemini describe our science.

[Open in Featured](https://featured.com/?prompt=Do%20a%20GEO%20audit%20for%20my%20company%20for%20the%20prompt%20%22leading%20companies%20in%20AI%20drug%20discovery.%22%20Show%20how%20ChatGPT%2C%20Claude%2C%20Perplexity%2C%20and%20Gemini%20describe%20our%20science.)

### Benchmark competitors in AI answers

> Compare how my biotech and competitors in our therapeutic area appear in AI answers when investors and partners research the space.

[Open in Featured](https://featured.com/?prompt=Compare%20how%20my%20biotech%20and%20competitors%20in%20our%20therapeutic%20area%20appear%20in%20AI%20answers%20when%20investors%20and%20partners%20research%20the%20space.)

### Automate your GEO tracking

> Every Monday, run a GEO audit on prompts about our therapeutic area and pipeline, and email me changes in how AI systems characterize our programs.

[Open in Featured](https://featured.com/?prompt=Every%20Monday%2C%20run%20a%20GEO%20audit%20on%20prompts%20about%20our%20therapeutic%20area%20and%20pipeline%2C%20and%20email%20me%20changes%20in%20how%20AI%20systems%20characterize%20our%20programs.)

### Place a bylined article

> Find publications accepting bylined articles from life sciences leaders on clinical trial design, translational research, and biotech's funding environment.

[Open in Featured](https://featured.com/?prompt=Find%20publications%20accepting%20bylined%20articles%20from%20life%20sciences%20leaders%20on%20clinical%20trial%20design%2C%20translational%20research%2C%20and%20biotech's%20funding%20environment.)

### Publish an op-ed

> Find outlets accepting op-eds on drug pricing and innovation policy, and help me argue the case for reforms that protect early-stage R&D incentives.

[Open in Featured](https://featured.com/?prompt=Find%20outlets%20accepting%20op-eds%20on%20drug%20pricing%20and%20innovation%20policy%2C%20and%20help%20me%20argue%20the%20case%20for%20reforms%20that%20protect%20early-stage%20R%26D%20incentives.)

### Land a guest post

> Find life sciences industry blogs accepting guest posts on lab automation, biomanufacturing, or regulatory strategy.

[Open in Featured](https://featured.com/?prompt=Find%20life%20sciences%20industry%20blogs%20accepting%20guest%20posts%20on%20lab%20automation%2C%20biomanufacturing%2C%20or%20regulatory%20strategy.)

### Build a biotech media list

> Build a media list of journalists covering biotech and pharma — the reporters at STAT-style and Fierce Biotech-style outlets — with their beats and recent stories.

[Open in Featured](https://featured.com/?prompt=Build%20a%20media%20list%20of%20journalists%20covering%20biotech%20and%20pharma%20%E2%80%94%20the%20reporters%20at%20STAT-style%20and%20Fierce%20Biotech-style%20outlets%20%E2%80%94%20with%20their%20beats%20and%20recent%20stories.)

### Get on life sciences stages

> Find speaking opportunities at events like BIO International and JPMorgan Healthcare Conference week — panels, presentations, and partnering forums.

[Open in Featured](https://featured.com/?prompt=Find%20speaking%20opportunities%20at%20events%20like%20BIO%20International%20and%20JPMorgan%20Healthcare%20Conference%20week%20%E2%80%94%20panels%2C%20presentations%2C%20and%20partnering%20forums.)

### Catch every brand mention

> Find recent mentions of our company across biotech trades, analyst notes, and newsletters — especially any speculation about our pipeline or data readouts.

[Open in Featured](https://featured.com/?prompt=Find%20recent%20mentions%20of%20our%20company%20across%20biotech%20trades%2C%20analyst%20notes%2C%20and%20newsletters%20%E2%80%94%20especially%20any%20speculation%20about%20our%20pipeline%20or%20data%20readouts.)

### Automate your media monitoring

> Every 2 hours, scan media for our company name, lead compound, and therapeutic area, summarize each mention, and email our IR and comms team.

[Open in Featured](https://featured.com/?prompt=Every%202%20hours%2C%20scan%20media%20for%20our%20company%20name%2C%20lead%20compound%2C%20and%20therapeutic%20area%2C%20summarize%20each%20mention%2C%20and%20email%20our%20IR%20and%20comms%20team.)

### Uncover every media opportunity

> Find me media opportunities in biotech this week — journalist requests, podcasts, bylines, awards, and speaking slots — relevant to a clinical-stage company.

[Open in Featured](https://featured.com/?prompt=Find%20me%20media%20opportunities%20in%20biotech%20this%20week%20%E2%80%94%20journalist%20requests%2C%20podcasts%2C%20bylines%2C%20awards%2C%20and%20speaking%20slots%20%E2%80%94%20relevant%20to%20a%20clinical-stage%20company.)

### Win biotech recognition

> Find award and list opportunities for biotech companies, like Fierce Biotech's Fierce 15 and endpoints-style rankings, with nomination windows.

[Open in Featured](https://featured.com/?prompt=Find%20award%20and%20list%20opportunities%20for%20biotech%20companies%2C%20like%20Fierce%20Biotech's%20Fierce%2015%20and%20endpoints-style%20rankings%2C%20with%20nomination%20windows.)

### Track competitor coverage

> Find how competitors in our indication were covered in the past 30 days — data readouts, partnerships, setbacks — and what narrative space is open for us.

[Open in Featured](https://featured.com/?prompt=Find%20how%20competitors%20in%20our%20indication%20were%20covered%20in%20the%20past%2030%20days%20%E2%80%94%20data%20readouts%2C%20partnerships%2C%20setbacks%20%E2%80%94%20and%20what%20narrative%20space%20is%20open%20for%20us.)

### Partner with LinkedIn influencers

> Find LinkedIn influencers in life sciences — scientists, biotech investors, and industry analysts — who discuss companies in our space.

[Open in Featured](https://featured.com/?prompt=Find%20LinkedIn%20influencers%20in%20life%20sciences%20%E2%80%94%20scientists%2C%20biotech%20investors%2C%20and%20industry%20analysts%20%E2%80%94%20who%20discuss%20companies%20in%20our%20space.)

### Find paid placement opportunities

> Find life sciences and healthcare industry sites offering sponsored content or paid placements, with audience data and editorial standards.

[Open in Featured](https://featured.com/?prompt=Find%20life%20sciences%20and%20healthcare%20industry%20sites%20offering%20sponsored%20content%20or%20paid%20placements%2C%20with%20audience%20data%20and%20editorial%20standards.)

### Put your PR on autopilot

> Set up a workflow that monitors for journalist requests about our therapeutic area daily, drafts scientifically accurate responses, and routes them through my review before submission.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20workflow%20that%20monitors%20for%20journalist%20requests%20about%20our%20therapeutic%20area%20daily%2C%20drafts%20scientifically%20accurate%20responses%2C%20and%20routes%20them%20through%20my%20review%20before%20submission.)

### Distribute a press release

> I'd like to send a press release about our Phase 2 topline results and what they mean for patients with this condition.

[Open in Featured](https://featured.com/?prompt=I'd%20like%20to%20send%20a%20press%20release%20about%20our%20Phase%202%20topline%20results%20and%20what%20they%20mean%20for%20patients%20with%20this%20condition.)

### Newsjack a trending story

> What life sciences stories are trending today — FDA decisions, big trial readouts, M&A? Find where our scientific perspective adds value and draft expert commentary.

[Open in Featured](https://featured.com/?prompt=What%20life%20sciences%20stories%20are%20trending%20today%20%E2%80%94%20FDA%20decisions%2C%20big%20trial%20readouts%2C%20M%26A%3F%20Find%20where%20our%20scientific%20perspective%20adds%20value%20and%20draft%20expert%20commentary.)

### Get featured in biotech Substacks

> Find Substack newsletters covering biotech, drug development, and healthcare investing that feature outside experts.

[Open in Featured](https://featured.com/?prompt=Find%20Substack%20newsletters%20covering%20biotech%2C%20drug%20development%2C%20and%20healthcare%20investing%20that%20feature%20outside%20experts.)

### Reach Medium's science writers

> Find Medium writers and publications covering biotech and the science of medicine who accept contributed expert articles.

[Open in Featured](https://featured.com/?prompt=Find%20Medium%20writers%20and%20publications%20covering%20biotech%20and%20the%20science%20of%20medicine%20who%20accept%20contributed%20expert%20articles.)

### Build your media resume

> Create a media resume from my publications, conference presentations, and press quotes to establish credibility with science journalists.

[Open in Featured](https://featured.com/?prompt=Create%20a%20media%20resume%20from%20my%20publications%2C%20conference%20presentations%2C%20and%20press%20quotes%20to%20establish%20credibility%20with%20science%20journalists.)

### Join the Reddit conversation

> Find subreddits where scientists and biotech professionals discuss our field, and surface threads where our team's expertise would be genuinely useful.

[Open in Featured](https://featured.com/?prompt=Find%20subreddits%20where%20scientists%20and%20biotech%20professionals%20discuss%20our%20field%2C%20and%20surface%20threads%20where%20our%20team's%20expertise%20would%20be%20genuinely%20useful.)

### Activate Instagram influencers

> Find credentialed science communicators on Instagram who explain biotech and medicine accurately, for a disease-awareness campaign.

[Open in Featured](https://featured.com/?prompt=Find%20credentialed%20science%20communicators%20on%20Instagram%20who%20explain%20biotech%20and%20medicine%20accurately%2C%20for%20a%20disease-awareness%20campaign.)

### Launch a TikTok collab

> Find TikTok science communicators with strong credentials who cover medicine and biotech breakthroughs, ranked by accuracy and reach.

[Open in Featured](https://featured.com/?prompt=Find%20TikTok%20science%20communicators%20with%20strong%20credentials%20who%20cover%20medicine%20and%20biotech%20breakthroughs%2C%20ranked%20by%20accuracy%20and%20reach.)

### Draft a winning pitch

> Draft a 120-word pitch to a biotech reporter about our preclinical data, framed around the unmet patient need rather than the science alone.

[Open in Featured](https://featured.com/?prompt=Draft%20a%20120-word%20pitch%20to%20a%20biotech%20reporter%20about%20our%20preclinical%20data%2C%20framed%20around%20the%20unmet%20patient%20need%20rather%20than%20the%20science%20alone.)

### Build a 90-day PR plan

> Build a 90-day PR plan for a clinical-stage biotech approaching a data readout — sequence embargoed briefings, a press release, executive bylines, and conference visibility.

[Open in Featured](https://featured.com/?prompt=Build%20a%2090-day%20PR%20plan%20for%20a%20clinical-stage%20biotech%20approaching%20a%20data%20readout%20%E2%80%94%20sequence%20embargoed%20briefings%2C%20a%20press%20release%2C%20executive%20bylines%2C%20and%20conference%20visibility.)

### Prep for a media interview

> Our CEO is being interviewed about our trial results. Prep likely questions, plain-language explanations of the data, and guardrails against forward-looking claims.

[Open in Featured](https://featured.com/?prompt=Our%20CEO%20is%20being%20interviewed%20about%20our%20trial%20results.%20Prep%20likely%20questions%2C%20plain-language%20explanations%20of%20the%20data%2C%20and%20guardrails%20against%20forward-looking%20claims.)

## How biotech PR professionals use Featured

One chat, every PR job — from first pitch to placement report.

1. **Ask in plain language** — “Find journalist requests about AI drug discovery.” “Which podcasts book biotech CEOs?” “How do AI assistants characterize our pipeline?”
2. **Featured finds & acts** — The co-pilot searches journalist requests, 814K active podcasts, bylines, awards, and AI answers — then drafts responses and pitches in your voice.
3. **Approve and get placed** — Review drafts, hit send, and let always-on workflows keep hunting while you run the business. Results arrive via Slack, email, or text.

## Every biotech PR job, in one platform

Journalist requests, podcasts, bylines, awards, monitoring, GEO — every earned-media motion for life sciences companies in one place.

### [Journalist Requests](https://featured.com/product/features/journalist-requests)

Answer science and biotech reporters' source requests from HARO, Connectively, X, and LinkedIn.

### [Find Podcasts](https://featured.com/product/features/find-podcasts)

814,000 active shows, searchable in plain language — from drug-development pods to biotech investing programs.

### [GEO Visibility](https://featured.com/product/features/geo-audit)

Track how ChatGPT, Claude, Perplexity, and Gemini describe your science, pipeline, and therapeutic area.

### [Bylined Articles](https://featured.com/product/features/bylined-articles)

Find life sciences outlets accepting contributed articles on trial design, translational research, and the funding climate.

### [Find Journalists](https://featured.com/product/workflows/find-journalists)

Build media lists of reporters at STAT-style and Fierce Biotech-style outlets — with beats and recent stories.

### [Speaking Opportunities](https://featured.com/product/features/speaking-opportunities)

Panels and presentations — BIO International, JPMorgan Healthcare Conference week, and partnering forums.

### [Awards & Submissions](https://featured.com/product/features/awards)

Fierce 15-style lists and industry recognition programs — with nomination windows tracked for you.

### [Media Monitoring](https://featured.com/product/features/media-monitoring)

Know the moment your company, compound, or data readout is covered — including analyst speculation.

### [Competitor Visibility Watch](https://featured.com/product/workflows/competitor-visibility)

See how competitors in your indication get covered, and the narrative space left open for you.

### [Workflows](https://featured.com/product/workflows)

Always-on agents that find opportunities, draft scientifically accurate responses, and deliver results.

### [Featured Chat](https://featured.com/)

An AI PR assistant that drafts pitches, preps interviews, and builds 90-day plans on request.

## Pricing

Every plan includes journalist requests, podcasts, bylines, GEO, and monitoring. Plans differ only in usage.

- **Free** — $0. Free forever.
- **Lite** — $39. Per month.
- **Pro** — $79. Per month, billed annually at $948.
- **Pro+** — $239. Per month, billed annually at $2,868.
- **Team Lite** — $159. Per month, billed annually at $1,908.
- **Team Pro** — $399. Per month, billed annually at $4,788.
- **Team Pro+** — $1,199. Per month, billed annually at $14,388.

## Biotech PR — frequently asked questions

**What is biotech PR?**

Biotech PR is the practice of earning media coverage and credibility for life sciences companies — getting CEOs and scientists quoted in trade and business press, booked on podcasts, published in industry outlets, and accurately represented in AI-generated answers about their therapeutic areas. It combines media relations, scientific thought leadership, awards, and generative engine optimization (GEO), with the discipline that regulated, data-driven communications demand.

**How do biotech companies get press coverage?**

The fastest paths are answering journalist requests from science and biotech reporters on HARO, Connectively, X, and LinkedIn; placing executive bylines on trial design and the funding environment; joining life sciences podcasts; and offering measured commentary on FDA decisions and major readouts. Featured surfaces all of these in one chat and drafts responses that respect forward-looking-statement guardrails.

**How much does biotech PR cost?**

PR budgets vary widely with scope, goals, and the partners involved. Featured itself is free to start, with paid plans at $39/month (Lite) and $79/month (Pro, billed annually) — and every plan includes every capability: journalist requests, podcasts, bylines, awards, monitoring, and GEO tracking. Many life sciences companies and their agency partners run Featured alongside their existing PR programs.

**What is GEO (generative engine optimization) for life sciences brands?**

GEO is the practice of improving how AI assistants like ChatGPT, Claude, Perplexity, and Gemini describe your company. When investors, partners, or patients research your therapeutic area, those answers are built from press coverage, publications, and structured content across the web — and inaccuracies about a pipeline are costly. Featured audits how AI systems characterize your programs and tracks changes over time.

**How do I get my company mentioned in ChatGPT and Perplexity answers?**

AI engines cite brands that appear consistently across credible sources: trade coverage, peer-reviewed publications, conference presentations, analyst notes, and podcasts. That means earned media is the input to AI visibility. Run a GEO audit to see where you stand today, then close the gap with journalist requests, bylines, and podcast placements — and measure weekly.

**Is HARO still active for biotech sources?**

Yes. Featured owns and operates HARO (Help a Reporter Out) and Connectively, and an expert is connected with a publisher every 6 seconds across the platforms. Life sciences topics — drug development, clinical trials, gene therapy, AI in discovery — are among the most frequently requested source categories, and Featured matches you to relevant queries automatically.

**How do I find biotech journalists to pitch?**

Ask Featured to build a media list of reporters who have covered your topic in the last 90 days — for example, “journalists writing about obesity drug development.” You'll get names, outlets, beats, and recent headlines, so every pitch references the reporter's actual work instead of going in cold.

**How long does biotech PR take to show results?**

Journalist-request responses can land placements within days, since reporters are on deadline. Bylines and podcasts typically take 2–8 weeks from pitch to publish, plus scientific and legal review on your side. AI visibility moves more slowly: expect roughly 1–3 months for new coverage to shift how AI assistants answer, which is why continuous tracking beats one-off audits.

**Who uses Featured for biotech PR?**

Biotech CEOs and CSOs, IR and communications teams at clinical-stage companies, and agencies scaling coverage for life sciences clients. Agencies are among Featured's power users: the co-pilot handles opportunity discovery, drafting, and monitoring around the clock, so strategists can spend their time on messaging, relationships, and counsel.

**Which biotech awards and podcasts should we target?**

Start with the recognized programs — Fierce Biotech's Fierce 15-style lists and industry innovation awards — plus conference showcases, then let Featured surface windows that fit your stage. For podcasts, Featured's database tracks 814,000 active shows; describe your science in plain language and it returns life sciences shows that actually book guests like you.

## PR for related industries

- [Healthcare PR](https://featured.com/industries/healthcare-pr)
- [Tech PR](https://featured.com/industries/technology-pr)
- [AI PR](https://featured.com/industries/artificial-intelligence-pr)
- [Financial Services PR](https://featured.com/industries/financial-services-pr)
- [Startup PR](https://featured.com/industries/startups-pr)
