# Manufacturing PR

Discover how manufacturing PR professionals are using Featured to find and act on earned-media opportunities for manufacturers and industrial brands.

[Open Featured Chat](https://featured.com/)

## Manufacturing PR prompts to try in Featured

Thirty real jobs, phrased the way you'd actually ask. Tap a chat to get started — edit anything before you send.

### Answer journalist requests

> Find journalist requests across HARO, Connectively, X, and LinkedIn from reporters seeking manufacturing sources on reshoring, automation, tariffs, or the skilled workforce gap.

[Open in Featured](https://featured.com/?prompt=Find%20journalist%20requests%20across%20HARO%2C%20Connectively%2C%20X%2C%20and%20LinkedIn%20from%20reporters%20seeking%20manufacturing%20sources%20on%20reshoring%2C%20automation%2C%20tariffs%2C%20or%20the%20skilled%20workforce%20gap.)

### Respond to HARO queries

> Find HARO queries from the last 48 hours that a manufacturing executive or plant leader could answer about operations, supply chains, or industrial careers.

[Open in Featured](https://featured.com/?prompt=Find%20HARO%20queries%20from%20the%20last%2048%20hours%20that%20a%20manufacturing%20executive%20or%20plant%20leader%20could%20answer%20about%20operations%2C%20supply%20chains%2C%20or%20industrial%20careers.)

### Land manufacturing podcast interviews

> Find active manufacturing podcasts that interview plant leaders, industrial founders, and automation experts as guests.

[Open in Featured](https://featured.com/?prompt=Find%20active%20manufacturing%20podcasts%20that%20interview%20plant%20leaders%2C%20industrial%20founders%2C%20and%20automation%20experts%20as%20guests.)

### Audit your AI visibility

> Do a GEO audit for my company for the prompt "best [our product category] manufacturers in the US." Show how ChatGPT, Claude, Perplexity, and Gemini answer.

[Open in Featured](https://featured.com/?prompt=Do%20a%20GEO%20audit%20for%20my%20company%20for%20the%20prompt%20%22best%20%5Bour%20product%20category%5D%20manufacturers%20in%20the%20US.%22%20Show%20how%20ChatGPT%2C%20Claude%2C%20Perplexity%2C%20and%20Gemini%20answer.)

### Benchmark competitors in AI answers

> Compare how my company and three competitors appear when buyers ask AI assistants to recommend suppliers in our category.

[Open in Featured](https://featured.com/?prompt=Compare%20how%20my%20company%20and%20three%20competitors%20appear%20when%20buyers%20ask%20AI%20assistants%20to%20recommend%20suppliers%20in%20our%20category.)

### Automate your GEO tracking

> Every Monday, run a GEO audit on our top sourcing prompts and email me changes in how AI presents us to industrial buyers.

[Open in Featured](https://featured.com/?prompt=Every%20Monday%2C%20run%20a%20GEO%20audit%20on%20our%20top%20sourcing%20prompts%20and%20email%20me%20changes%20in%20how%20AI%20presents%20us%20to%20industrial%20buyers.)

### Place a bylined article

> Find publications accepting bylined articles from manufacturing leaders on smart factories, reshoring economics, and workforce pipelines.

[Open in Featured](https://featured.com/?prompt=Find%20publications%20accepting%20bylined%20articles%20from%20manufacturing%20leaders%20on%20smart%20factories%2C%20reshoring%20economics%2C%20and%20workforce%20pipelines.)

### Publish an op-ed

> Find outlets accepting op-eds on industrial policy, and help me build an argument about what actually brings production back onshore.

[Open in Featured](https://featured.com/?prompt=Find%20outlets%20accepting%20op-eds%20on%20industrial%20policy%2C%20and%20help%20me%20build%20an%20argument%20about%20what%20actually%20brings%20production%20back%20onshore.)

### Land a guest post

> Find manufacturing blogs accepting guest posts on lean operations, automation ROI, or quality systems.

[Open in Featured](https://featured.com/?prompt=Find%20manufacturing%20blogs%20accepting%20guest%20posts%20on%20lean%20operations%2C%20automation%20ROI%2C%20or%20quality%20systems.)

### Build a manufacturing media list

> Build a media list of manufacturing journalists — at trades like IndustryWeek-style outlets and business press covering industry — with recent stories.

[Open in Featured](https://featured.com/?prompt=Build%20a%20media%20list%20of%20manufacturing%20journalists%20%E2%80%94%20at%20trades%20like%20IndustryWeek-style%20outlets%20and%20business%20press%20covering%20industry%20%E2%80%94%20with%20recent%20stories.)

### Get on industry stages

> Find speaking opportunities at events like IMTS and FABTECH — technical sessions and panels with submission deadlines.

[Open in Featured](https://featured.com/?prompt=Find%20speaking%20opportunities%20at%20events%20like%20IMTS%20and%20FABTECH%20%E2%80%94%20technical%20sessions%20and%20panels%20with%20submission%20deadlines.)

### Catch every brand mention

> Find recent mentions of our company across trade press, local news, newsletters, and podcasts.

[Open in Featured](https://featured.com/?prompt=Find%20recent%20mentions%20of%20our%20company%20across%20trade%20press%2C%20local%20news%2C%20newsletters%2C%20and%20podcasts.)

### Automate your media monitoring

> Every 2 hours, scan media for our company and brand names, summarize each mention, and email the digest to our team.

[Open in Featured](https://featured.com/?prompt=Every%202%20hours%2C%20scan%20media%20for%20our%20company%20and%20brand%20names%2C%20summarize%20each%20mention%2C%20and%20email%20the%20digest%20to%20our%20team.)

### Uncover every media opportunity

> Find me media opportunities in manufacturing this week — journalist requests, podcasts, bylines, awards, and speaking slots — for a mid-size manufacturer.

[Open in Featured](https://featured.com/?prompt=Find%20me%20media%20opportunities%20in%20manufacturing%20this%20week%20%E2%80%94%20journalist%20requests%2C%20podcasts%2C%20bylines%2C%20awards%2C%20and%20speaking%20slots%20%E2%80%94%20for%20a%20mid-size%20manufacturer.)

### Win manufacturing awards

> Find award opportunities for manufacturers, like industry association honors and plant-excellence awards, with deadlines and criteria.

[Open in Featured](https://featured.com/?prompt=Find%20award%20opportunities%20for%20manufacturers%2C%20like%20industry%20association%20honors%20and%20plant-excellence%20awards%2C%20with%20deadlines%20and%20criteria.)

### Track competitor coverage

> Find where competing manufacturers earned press in the past 30 days and the capability stories we can tell better.

[Open in Featured](https://featured.com/?prompt=Find%20where%20competing%20manufacturers%20earned%20press%20in%20the%20past%2030%20days%20and%20the%20capability%20stories%20we%20can%20tell%20better.)

### Partner with LinkedIn influencers

> Find LinkedIn influencers covering manufacturing and industrial technology whose audiences include buyers, engineers, and plant managers.

[Open in Featured](https://featured.com/?prompt=Find%20LinkedIn%20influencers%20covering%20manufacturing%20and%20industrial%20technology%20whose%20audiences%20include%20buyers%2C%20engineers%2C%20and%20plant%20managers.)

### Find paid placement opportunities

> Find industrial and B2B sites offering sponsored content or paid placements, with audience data and lead-gen potential.

[Open in Featured](https://featured.com/?prompt=Find%20industrial%20and%20B2B%20sites%20offering%20sponsored%20content%20or%20paid%20placements%2C%20with%20audience%20data%20and%20lead-gen%20potential.)

### Put your PR on autopilot

> Set up a daily workflow that finds manufacturing journalist requests, drafts responses with our production data, and queues them for approval.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20daily%20workflow%20that%20finds%20manufacturing%20journalist%20requests%2C%20drafts%20responses%20with%20our%20production%20data%2C%20and%20queues%20them%20for%20approval.)

### Distribute a press release

> I'd like to send a press release about our plant expansion, the new line we're adding, and the jobs it brings to our region.

[Open in Featured](https://featured.com/?prompt=I'd%20like%20to%20send%20a%20press%20release%20about%20our%20plant%20expansion%2C%20the%20new%20line%20we're%20adding%2C%20and%20the%20jobs%20it%20brings%20to%20our%20region.)

### Newsjack a trending story

> What manufacturing stories are trending today — tariffs, reshoring wins, automation debates? Draft plant-floor commentary and find the reporters covering them.

[Open in Featured](https://featured.com/?prompt=What%20manufacturing%20stories%20are%20trending%20today%20%E2%80%94%20tariffs%2C%20reshoring%20wins%2C%20automation%20debates%3F%20Draft%20plant-floor%20commentary%20and%20find%20the%20reporters%20covering%20them.)

### Get featured in industry Substacks

> Find Substack newsletters covering manufacturing and supply chains that feature operator perspectives.

[Open in Featured](https://featured.com/?prompt=Find%20Substack%20newsletters%20covering%20manufacturing%20and%20supply%20chains%20that%20feature%20operator%20perspectives.)

### Reach Medium's industry writers

> Find Medium writers covering manufacturing and industrial innovation who feature practitioner voices.

[Open in Featured](https://featured.com/?prompt=Find%20Medium%20writers%20covering%20manufacturing%20and%20industrial%20innovation%20who%20feature%20practitioner%20voices.)

### Build your media resume

> Create a media resume of our certifications, press quotes, and facility milestones for pitching trade and business media.

[Open in Featured](https://featured.com/?prompt=Create%20a%20media%20resume%20of%20our%20certifications%2C%20press%20quotes%2C%20and%20facility%20milestones%20for%20pitching%20trade%20and%20business%20media.)

### Join the Reddit conversation

> Find subreddits like r/manufacturing where operators and buyers discuss our category, and surface threads worth an expert response.

[Open in Featured](https://featured.com/?prompt=Find%20subreddits%20like%20r%2Fmanufacturing%20where%20operators%20and%20buyers%20discuss%20our%20category%2C%20and%20surface%20threads%20worth%20an%20expert%20response.)

### Activate Instagram influencers

> Find Instagram creators covering skilled trades and made-in-America stories for a brand and recruiting campaign.

[Open in Featured](https://featured.com/?prompt=Find%20Instagram%20creators%20covering%20skilled%20trades%20and%20made-in-America%20stories%20for%20a%20brand%20and%20recruiting%20campaign.)

### Launch a TikTok collab

> Find TikTok creators making factory tour and trades content, ranked by reach for our recruiting and brand goals.

[Open in Featured](https://featured.com/?prompt=Find%20TikTok%20creators%20making%20factory%20tour%20and%20trades%20content%2C%20ranked%20by%20reach%20for%20our%20recruiting%20and%20brand%20goals.)

### Draft a winning pitch

> Draft a 120-word pitch to a business reporter about our reshoring story — the contract we won back from overseas and what made it possible.

[Open in Featured](https://featured.com/?prompt=Draft%20a%20120-word%20pitch%20to%20a%20business%20reporter%20about%20our%20reshoring%20story%20%E2%80%94%20the%20contract%20we%20won%20back%20from%20overseas%20and%20what%20made%20it%20possible.)

### Build a 90-day PR plan

> Build a 90-day PR plan for a manufacturer — expansion story, trade press bylines, journalist requests, industry awards, and recruiting media.

[Open in Featured](https://featured.com/?prompt=Build%20a%2090-day%20PR%20plan%20for%20a%20manufacturer%20%E2%80%94%20expansion%20story%2C%20trade%20press%20bylines%2C%20journalist%20requests%2C%20industry%20awards%2C%20and%20recruiting%20media.)

### Prep for a media interview

> I'm being interviewed about automation and jobs at our plant. Prep me with likely questions and talking points that are honest about both.

[Open in Featured](https://featured.com/?prompt=I'm%20being%20interviewed%20about%20automation%20and%20jobs%20at%20our%20plant.%20Prep%20me%20with%20likely%20questions%20and%20talking%20points%20that%20are%20honest%20about%20both.)

## How manufacturing PR professionals use Featured

One chat, every PR job — from first pitch to placement report.

1. **Ask in plain language** — “Find journalist requests about reshoring.” “Which podcasts book plant leaders?” “How does ChatGPT answer ‘best US manufacturers in our category’?”
2. **Featured finds & acts** — The co-pilot searches journalist requests, 814K active podcasts, bylines, awards, and AI answers — then drafts responses and pitches in your voice.
3. **Approve and get placed** — Review drafts, hit send, and let always-on workflows keep hunting while you run the business. Results arrive via Slack, email, or text.

## Every manufacturing PR job, in one platform

Journalist requests, podcasts, bylines, awards, monitoring, GEO — every earned-media motion for manufacturers in one place.

### [Journalist Requests](https://featured.com/product/features/journalist-requests)

Answer manufacturing reporters' source requests from HARO, Connectively, X, and LinkedIn — reshoring, automation, workforce.

### [Find Podcasts](https://featured.com/product/features/find-podcasts)

814,000 active shows, searchable in plain language — from plant-floor pods to industrial business programs.

### [GEO Visibility](https://featured.com/product/features/geo-audit)

Track how ChatGPT, Claude, Perplexity, and Gemini answer buyers asking for the best suppliers in your category.

### [Bylined Articles](https://featured.com/product/features/bylined-articles)

Find manufacturing trades accepting executive bylines on smart factories and workforce pipelines.

### [Find Journalists](https://featured.com/product/workflows/find-journalists)

Build media lists of manufacturing journalists — IndustryWeek-style trades and business press.

### [Speaking Opportunities](https://featured.com/product/features/speaking-opportunities)

Technical sessions and panels — IMTS and FABTECH-style events, with deadlines tracked.

### [Awards & Submissions](https://featured.com/product/features/awards)

Manufacturing leadership awards and plant-excellence honors — with deadlines tracked for you.

### [Media Monitoring](https://featured.com/product/features/media-monitoring)

Know the moment your company is covered across trades, local news, and industry newsletters.

### [Competitor Visibility Watch](https://featured.com/product/workflows/competitor-visibility)

See where competing manufacturers earned press, and the capability stories you tell better.

### [Workflows](https://featured.com/product/workflows)

Always-on agents that find opportunities, draft responses with production data, and deliver results.

### [Featured Chat](https://featured.com/)

An AI PR assistant that drafts pitches, preps interviews, and builds 90-day plans on request.

## Pricing

Every plan includes journalist requests, podcasts, bylines, GEO, and monitoring. Plans differ only in usage.

- **Free** — $0. Free forever.
- **Lite** — $39. Per month.
- **Pro** — $79. Per month, billed annually at $948.
- **Pro+** — $239. Per month, billed annually at $2,868.
- **Team Lite** — $159. Per month, billed annually at $1,908.
- **Team Pro** — $399. Per month, billed annually at $4,788.
- **Team Pro+** — $1,199. Per month, billed annually at $14,388.

## Manufacturing PR — frequently asked questions

**What is manufacturing PR?**

Manufacturing PR is the practice of earning media coverage and credibility for manufacturers and industrial brands — getting executives quoted in trade and business press, booked on podcasts, published in industry outlets, and named when buyers ask AI assistants for suppliers. It combines media relations, capability storytelling, awards, and generative engine optimization (GEO) — and it does double duty for recruiting.

**How do manufacturers get press coverage?**

The fastest path is answering journalist requests: manufacturing reporters post source queries on HARO, Connectively, X, and LinkedIn daily — on reshoring, automation, tariffs, and the workforce gap. Layer on executive bylines, plant-milestone stories, podcast guest spots, and association awards. Featured surfaces all of these in one chat and drafts responses with your production data.

**How much does manufacturing PR cost?**

PR budgets vary widely with scope, goals, and the partners involved. Featured itself is free to start, with paid plans at $39/month (Lite) and $79/month (Pro, billed annually) — and every plan includes every capability: journalist requests, podcasts, bylines, awards, monitoring, and GEO tracking. Many manufacturers and their agency partners run Featured alongside their existing PR programs.

**What is GEO (generative engine optimization) for industrial brands?**

GEO is the practice of improving how AI assistants like ChatGPT, Claude, Perplexity, and Gemini present your company. When buyers ask for the best US manufacturers in your category or research suppliers, those answers are built from trade coverage, certifications, and industry content. Featured audits your AI visibility for sourcing prompts and tracks changes over time.

**How do I get my company mentioned in ChatGPT and Perplexity answers?**

AI engines cite brands that appear consistently across credible sources: industry trades, business press, certifications cited by media, supplier directories, and podcasts. That means earned media is the input to AI visibility. Run a GEO audit to see where you stand today, then close the gap with journalist requests, bylines, and podcast placements — and measure weekly.

**Is HARO still active for manufacturing sources?**

Yes. Featured owns and operates HARO (Help a Reporter Out) and Connectively, and an expert is connected with a publisher every 6 seconds across the platforms. Manufacturing topics — reshoring, automation, tariffs, the skilled workforce gap — are among the most frequently requested source categories, and Featured matches you to relevant queries automatically.

**How do I find manufacturing journalists to pitch?**

Ask Featured to build a media list of reporters who have covered your topic in the last 90 days — for example, “journalists writing about reshoring wins.” You'll get names, outlets, beats, and recent headlines, so every pitch references the reporter's actual work instead of going in cold.

**How long does manufacturing PR take to show results?**

Journalist-request responses can land placements within days, since reporters are on deadline. Bylines and podcasts typically take 2–8 weeks from pitch to publish. AI visibility moves more slowly: expect roughly 1–3 months for new coverage to shift how AI assistants answer, which is why continuous tracking beats one-off audits.

**Who uses Featured for manufacturing PR?**

Manufacturing executives and marketing leads, plant leaders building visibility, and agencies scaling coverage for industrial clients. Agencies are among Featured's power users: the co-pilot handles opportunity discovery, drafting, and monitoring around the clock, so strategists can spend their time on messaging, relationships, and counsel.

**Which manufacturing awards and podcasts should we target?**

Start with manufacturing leadership awards, plant-excellence honors, and association programs, then let Featured track deadlines and criteria. For podcasts, Featured's database tracks 814,000 active shows; describe your operation in plain language and it returns manufacturing shows that actually book industry leaders.

## PR for related industries

- [Logistics PR](https://featured.com/industries/logistics-supply-chain-pr)
- [Construction PR](https://featured.com/industries/construction-pr)
- [Energy PR](https://featured.com/industries/energy-cleantech-pr)
- [Automotive PR](https://featured.com/industries/automotive-pr)
- [Tech PR](https://featured.com/industries/technology-pr)