I currently manage a multi-office, 20 year old franchise of Visiting Angels Senior Home Care throughout Central Virginia (Charlottesville, Fredericksburg, Waynesboro and Lexington). After 25+ years in marketing consulting, I wanted a 2nd career that positively impacted the lives of others, and Senior Care is the most in-demand resource of our lifetime. Previous 25+ years in consulting with Start-Ups to F500 clients to integrate, analyze and model data and research into actionable marketing insights, scenarios and forecasts to achieve short and long term business objectives. Specialties: Data Driven Marketing Strategy, CRM, Database, Direct, Relationship Marketing, Loyalty Programs, Segmentation Designs, Descriptive and Predictive Statistics, Marketing and Media Mix Modeling, Web Analyti...
President / Owner at Visiting Angels Central Virginia