Dynamic e-commerce and marketing professional with expertise across all facets of digital strategy, including product development, brand growth, and performance marketing. Proven success in driving revenue, brand market share, and financial efficiency through data-driven strategies, exceptional communication, and project management skills. Adept at leading cross-functional initiatives and embracing new challenges to exceed organizational goals. Proficient in Amazon Seller Central & Vendor Central, Shopify, Google Ads & Analytics/GA4, Walmart Marketplace, social media management, email & SMS marketing, affiliate partnerships, paid advertising, CRM, SEO, SEM, B2B marketing, retention strategies, content marketing, brand management, and data analytics.
...Director of E-Commerce & Marketing at Shop Blends