Madeline Findlay

Madeline Findlay is the founder of BeautySpark, an AI-powered beauty app that generates personalised eye makeup looks and step-by-step tutorials based on users' facial features, skin tone, and the palettes they already own. Her journey into colour analysis began after becoming chronically disabled. As her daily routine changed, she found herself drawn deeper into the world of makeup and colour theory — researching seasonal analysis, undertones, and how the right colours can transform how someone looks and feels. What she kept running into was the same problem: beauty content is made for one face and expected to work on every other. The only way to get truly personalised guidance was to pay £300+ for a professional consultation. That gap became BeautySpark. The app uses AI facial analy...