With over 25 years of experience across every kind of event imaginable and a focus on B2B, Margaret is a strategic and innovative executive who has produced high-impact events in more than 50 countries. As Chief Visioneer of POP Experiential, she leads a dynamic team in creating truly unique engagements, activations, events, and experiences for a variety of brands and organizations. For the last two years, she has embraced AI for the events industry and has been offering hands-on training to help businesses leverage it as a critical tool for strategy, creativity, and productivity. A forward-thinking leader, Margaret consistently drives growth, fosters collaboration, and delivers exceptional customer experiences while upholding the values of collaboration, courage, integrity, and empathy...