As PR & Partnerships Manager at Wild Secrets — Australia’s largest online adult store for over 30 years — I work at the intersection of media, culture and sexual wellness. My role is to connect journalists, broadcasters and creators with trusted sexual health experts, credible data and informed commentary that helps shift the narrative around intimacy in modern Australia. I lead national media launches, partnerships and thought-led conversations that move adult products out of the shadows and into mainstream wellness. By providing access to industry insights, sales trends and expert voices, I help challenge outdated taboos, normalise open discussion and position sexual wellbeing as a healthy, empowered part of everyday life.