I'm an SEO leader with over 20 years of experience helping brands grow through technical strategy, content optimization, and data-driven thinking. I currently work as the SEO Lead at Felix Health where I manage our SEO & GEO efforts. My background in web development allows me to go deeper than most SEOs—solving complex technical issues, improving site architecture, and implementing structured data at scale. I'm also a strong advocate for AI and automation, and have built internal tools, agents, and workflows that reduce friction and increase efficiency across teams. I thrive in environments where strategy, creativity, and systems thinking meet. Whether it’s navigating enterprise SEO challenges or building something from the ground up, I bring a hands-on, solutions-first mindset t...