Over 20 years of experience in crafting high-impact PR campaigns with proven track record in profile building & brand and product positioning. Strongly committed to amplifying great storytelling and promoting high level bookmaking to drive sales revenue and increase visibility and discovery in crowded markets. Top-line publishing and project expertise includes: Strategic Publicity Campaigns & Sales-Driven Event Planning: Orchestrated high-impact campaigns and author tours for major bestsellers, securing extensive media coverage and elevating brand presence across major markets. Collaboration and Development: Managed and mentored teams, optimizing performance and driving successful outcomes through effective guidance and planning. Global Communication Strategies: Coordinated inte...
Founder & Director at Egypt Street PR & Literary