# GEO / AI Visibility Workflow AI answers aren't static — engines refresh sources, competitors earn coverage, and how ChatGPT describes your brand this month isn't how it described you last month. This workflow re-runs your prompts across ChatGPT, Claude, Perplexity, and Gemini and tells you what changed. [Start with this template](https://featured.com/workflows?template=geo-visibility) ## Ways PR pros run GEO / AI Visibility The same brand prompts, re-run across ChatGPT, Claude, Perplexity, and Gemini — with a ping when the answers change. Tap a setup and Featured's chat will configure it with you. ### The standard brand tracker > Set up a workflow that runs a weekly GEO audit for my company across ChatGPT, Claude, Perplexity, and Gemini and alerts me when our visibility changes. [Open in Featured](https://featured.com/?prompt=Set%20up%20a%20workflow%20that%20runs%20a%20weekly%20GEO%20audit%20for%20my%20company%20across%20ChatGPT%2C%20Claude%2C%20Perplexity%2C%20and%20Gemini%20and%20alerts%20me%20when%20our%20visibility%20changes.) ### Own a category prompt > Set up a workflow that tracks how AI assistants answer “best payroll software for small businesses” weekly, and flags when the named brands change. [Open in Featured](https://featured.com/?prompt=Set%20up%20a%20workflow%20that%20tracks%20how%20AI%20assistants%20answer%20%E2%80%9Cbest%20payroll%20software%20for%20small%20businesses%E2%80%9D%20weekly%2C%20and%20flags%20when%20the%20named%20brands%20change.) ### Benchmark the set > Set up a monthly workflow comparing how my cybersecurity company and three competitors appear in AI answers for our top five buying prompts. [Open in Featured](https://featured.com/?prompt=Set%20up%20a%20monthly%20workflow%20comparing%20how%20my%20cybersecurity%20company%20and%20three%20competitors%20appear%20in%20AI%20answers%20for%20our%20top%20five%20buying%20prompts.) ### Watch the source layer > Set up a workflow that tracks which articles and publishers AI assistants cite about meal kit services, and alerts me when new sources enter the answers. [Open in Featured](https://featured.com/?prompt=Set%20up%20a%20workflow%20that%20tracks%20which%20articles%20and%20publishers%20AI%20assistants%20cite%20about%20meal%20kit%20services%2C%20and%20alerts%20me%20when%20new%20sources%20enter%20the%20answers.) ### Track expert visibility > Set up a workflow that checks monthly whether our CEO appears when AI assistants list experts in supply chain resilience. [Open in Featured](https://featured.com/?prompt=Set%20up%20a%20workflow%20that%20checks%20monthly%20whether%20our%20CEO%20appears%20when%20AI%20assistants%20list%20experts%20in%20supply%20chain%20resilience.) ### Watch local answers > Set up a workflow tracking how AI assistants answer “best personal injury lawyers in Denver” monthly, with the firms and sources named. [Open in Featured](https://featured.com/?prompt=Set%20up%20a%20workflow%20tracking%20how%20AI%20assistants%20answer%20%E2%80%9Cbest%20personal%20injury%20lawyers%20in%20Denver%E2%80%9D%20monthly%2C%20with%20the%20firms%20and%20sources%20named.) ### Measure a launch's echo > Set up a daily workflow for six weeks tracking whether AI assistants start mentioning our new AI receptionist product for dental-office prompts. [Open in Featured](https://featured.com/?prompt=Set%20up%20a%20daily%20workflow%20for%20six%20weeks%20tracking%20whether%20AI%20assistants%20start%20mentioning%20our%20new%20AI%20receptionist%20product%20for%20dental-office%20prompts.) ### Report GEO to clients > Set up monthly GEO tracking workflows for each client — a solar installer, a fintech, a fitness franchise — each formatted as a client-ready report. [Open in Featured](https://featured.com/?prompt=Set%20up%20monthly%20GEO%20tracking%20workflows%20for%20each%20client%20%E2%80%94%20a%20solar%20installer%2C%20a%20fintech%2C%20a%20fitness%20franchise%20%E2%80%94%20each%20formatted%20as%20a%20client-ready%20report.) ### Alert only on change > Set up a weekly GEO workflow for our travel brand that stays silent unless how we appear in AI answers actually changes. [Open in Featured](https://featured.com/?prompt=Set%20up%20a%20weekly%20GEO%20workflow%20for%20our%20travel%20brand%20that%20stays%20silent%20unless%20how%20we%20appear%20in%20AI%20answers%20actually%20changes.) ### Feed the board deck > Set up a monthly workflow tracking our AI visibility across ten buying prompts and format the trend as a one-slide summary. [Open in Featured](https://featured.com/?prompt=Set%20up%20a%20monthly%20workflow%20tracking%20our%20AI%20visibility%20across%20ten%20buying%20prompts%20and%20format%20the%20trend%20as%20a%20one-slide%20summary.) ### Catch drift and errors > Set up a workflow that checks monthly how AI assistants describe our products and pricing, and flags anything outdated or wrong. [Open in Featured](https://featured.com/?prompt=Set%20up%20a%20workflow%20that%20checks%20monthly%20how%20AI%20assistants%20describe%20our%20products%20and%20pricing%2C%20and%20flags%20anything%20outdated%20or%20wrong.) ### Track a product line > Set up a weekly workflow tracking AI visibility separately for our three product lines in HR software, each with its own prompt set. [Open in Featured](https://featured.com/?prompt=Set%20up%20a%20weekly%20workflow%20tracking%20AI%20visibility%20separately%20for%20our%20three%20product%20lines%20in%20HR%20software%2C%20each%20with%20its%20own%20prompt%20set.) ## How this workflow is configured - **What it matches:** Your tracked prompts — brand, category, competitor, and executive queries — run across ChatGPT, Claude, Perplexity, and Gemini, with mentions, descriptions, and cited sources recorded. - **When it looks:** Weekly is the standard for GEO tracking; monthly for stable categories, daily around launches and campaigns. - **Where results go:** Slack or email — full digests, or alerts only when something changes. ## How Workflows work Tell Featured what to monitor, when to look, and where to send results. 1. **Choose your prompts** — The questions that matter commercially — “best X for Y,” your brand name, your category, your executives. Featured can propose the set from your domain. 2. **Featured re-runs and records** — On every cycle, your prompts run across ChatGPT, Claude, Perplexity, and Gemini; mentions, descriptions, and cited sources get recorded against last time. 3. **You see what moved** — Digests show changes — new mentions, lost mentions, shifted descriptions, new sources — and Featured's chat turns each gap into an earned-media action. ## Why track AI visibility as a workflow A GEO audit is a photograph. Visibility is a film. - **Δ — Change is the signal.** One audit tells you where you stand; the workflow tells you when it moves — the moment a competitor displaces you or your new coverage starts being cited. - **4 engines — Every answer that matters.** ChatGPT, Claude, Perplexity, and Gemini tracked in parallel, because they refresh differently and disagree often — and your buyers use all of them. - **Loop — Measurement meets the fix.** Featured runs the earned-media placements that change AI answers — so tracking, gap, action, and re-measurement live in one platform. ## Start with a one-off audit The GEO Audit feature shows where you stand today — the workflow is that audit, repeating and comparing. - [See the GEO Audit feature](https://featured.com/product/features/geo-audit) - [Run one in chat](https://featured.com/?prompt=Run%20a%20GEO%20visibility%20audit%20for%20%5Byourcompany.com%5D) ## Pricing Every plan includes GEO tracking. Plans differ only in usage. - **Free** — $0. Free forever. - **Lite** — $39. Per month. - **Pro** — $79. Per month, billed annually at $948. - **Pro+** — $239. Per month, billed annually at $2,868. - **Team Lite** — $159. Per month, billed annually at $1,908. - **Team Pro** — $399. Per month, billed annually at $4,788. - **Team Pro+** — $1,199. Per month, billed annually at $14,388. ## GEO / AI Visibility workflow — frequently asked questions **What does the GEO / AI Visibility workflow do?** It re-runs your chosen prompts across ChatGPT, Claude, Perplexity, and Gemini on a schedule, records how each engine mentions and describes your brand and which sources it cites, and delivers the changes to Slack or email. It turns AI visibility from an occasional audit into a tracked metric. **Why does AI visibility need continuous tracking?** Because the answers move: engines refresh their sources at different rates, new coverage — yours and competitors' — enters the mix continuously, and a mention you hold this month can vanish next month. Roughly one-to-three-month lags between new coverage and shifted answers also mean you need the timeline to connect cause to effect. **Which prompts should I track?** Commercial ones: “best [category] for [audience]” prompts your buyers ask, your brand name, competitor comparisons, and executive-expertise queries. Five to fifteen prompts covers most brands. Featured can propose a starter set from your domain and category, then you refine it in chat. **What changes does it alert on?** Gaining or losing a mention, changes in how you're described, movement in which competitors appear, and new sources entering the citations. Configure it as a full digest per run or change-only alerts — many teams run change-only so a quiet week costs zero attention. **How do I improve the numbers it reports?** Feed the source layer: the journalist requests, bylines, and podcasts the rest of Featured earns are precisely the coverage AI engines cite. The workflow then shows those placements propagating into answers — the full loop in one platform. **Do I need a paid plan?** Workflows are part of paid plans — $39/month (Lite) or $79/month (Pro, billed annually); every plan includes every feature, only usage scales. Run a one-off GEO audit free in chat first to see your baseline. **Can agencies use this for client reporting?** It's built for that: per-client prompt sets, monthly cadence matched to reporting cycles, and digests formatted as client-ready summaries. AI visibility is becoming the retainer metric clients ask about; this workflow makes it reportable without a manual audit day. ## Explore - Workflow: [Competitor Visibility Watch](https://featured.com/product/workflows/competitor-visibility) - Workflow: [Media Mentions](https://featured.com/product/workflows/media-mentions) - Feature: [GEO Audit](https://featured.com/product/features/geo-audit) - Feature: [Press Releases](https://featured.com/product/features/press-releases) - Industries: [PR for your industry](https://featured.com/industries)