# Newsjacking Workflow

Set a topic and language filters once. On each run, Featured clusters coverage from thousands of outlets, applies breakout gates so you only see stories with real momentum, and delivers a digest with trend cards plus matching journalist requests, journalists, and podcasts. Default schedule is daily; choose every 15 or 30 minutes or an hourly window when news moves faster. Open chat from any card to draft a pitch — nothing sends on your behalf.

[Start with this template](https://featured.com/workflows?template=news-jacking)

## Ways PR pros run Newsjacking

Breaking story clusters in your niche, plus journalist and podcast matches while the news is hot. Tap a setup and Featured's chat will configure it with you — edit anything first.

### Every 15 minutes

> Set up a newsjacking workflow for cybersecurity breaches affecting healthcare, English only, every 15 minutes to my email.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20newsjacking%20workflow%20for%20cybersecurity%20breaches%20affecting%20healthcare%2C%20English%20only%2C%20every%2015%20minutes%20to%20my%20email.)

### Ride funding news

> Set up a newsjacking workflow for fintech funding rounds and regulatory changes in the US and UK, digest by email on a daily schedule.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20newsjacking%20workflow%20for%20fintech%20funding%20rounds%20and%20regulatory%20changes%20in%20the%20US%20and%20UK%2C%20daily%20digest%20by%20email.)

### Track policy spikes

> Set up a newsjacking workflow for climate policy and clean energy breakthroughs, excluding sports themes, daily at 8am Eastern by email.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20newsjacking%20workflow%20for%20climate%20policy%20and%20clean%20energy%20breakthroughs%2C%20excluding%20sports%20themes%2C%20daily%20at%208am%20Eastern%20by%20email.)

### Own the narrative

> Set up a newsjacking workflow for enterprise AI adoption and data privacy stories, English, daily to Slack #pr-trends.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20newsjacking%20workflow%20for%20enterprise%20AI%20adoption%20and%20data%20privacy%20stories%2C%20English%2C%20daily%20to%20Slack%20%23pr-trends.)

### Catch product cycles

> Set up a newsjacking workflow for sustainable consumer brands and retail partnerships in North America, daily email.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20newsjacking%20workflow%20for%20sustainable%20consumer%20brands%20and%20retail%20partnerships%20in%20North%20America%2C%20daily%20email.)

### One topic per client

> Set up separate newsjacking workflows for my three clients — legal tech, wellness, and edtech — each with its own topic and daily email digest.

[Open in Featured](https://featured.com/?prompt=Set%20up%20separate%20newsjacking%20workflows%20for%20my%20three%20clients%20%E2%80%94%20legal%20tech%2C%20wellness%2C%20and%20edtech%20%E2%80%94%20each%20with%20its%20own%20topic%20and%20daily%20email%20digest.)

### Still know the landscape

> Set up a newsjacking workflow for semiconductor supply chain news — include quiet-day emails when nothing breaks out.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20newsjacking%20workflow%20for%20semiconductor%20supply%20chain%20news%20%E2%80%94%20include%20quiet-day%20emails%20when%20nothing%20breaks%20out.)

### Pitch on policy days

> Set up a newsjacking workflow for FDA approvals and digital health policy, US and Canada only, daily at 7am Eastern.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20newsjacking%20workflow%20for%20FDA%20approvals%20and%20digital%20health%20policy%2C%20US%20and%20Canada%20only%2C%20daily%20at%207am%20Eastern.)

### Journalists while hot

> Set up a newsjacking workflow for autonomous vehicles and safety investigations with journalist and podcast matches in every digest.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20newsjacking%20workflow%20for%20autonomous%20vehicles%20and%20safety%20investigations%20with%20journalist%20and%20podcast%20matches%20in%20every%20digest.)

### Locale-specific clusters

> Set up a newsjacking workflow for EU digital markets regulation in English and German, countries DE FR NL, daily email.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20newsjacking%20workflow%20for%20EU%20digital%20markets%20regulation%20in%20English%20and%20German%2C%20countries%20DE%20FR%20NL%2C%20daily%20email.)

### Draft from the digest

> Set up a newsjacking workflow for remote work and return-to-office debates — I want chat deeplinks to draft pitches from each trend card.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20newsjacking%20workflow%20for%20remote%20work%20and%20return-to-office%20debates%20%E2%80%94%20I%20want%20chat%20deeplinks%20to%20draft%20pitches%20from%20each%20trend%20card.)

### One topic, daily email

> Set up a basic newsjacking workflow for my company's industry topic with English results and a daily 8am email digest.

[Open in Featured](https://featured.com/?prompt=Set%20up%20a%20basic%20newsjacking%20workflow%20for%20my%20company%27s%20industry%20topic%20with%20English%20results%20and%20a%20daily%208am%20email%20digest.)

## How this workflow is configured

- **What it matches:** A topic query in plain language plus optional language, country, and theme filters — the same string drives cluster search and opportunity matching.
- **When it looks:** Daily at 8:00 AM by default, or every 15 / 30 minutes, hourly window, weekly, monthly, or every N days — time and timezone you choose in the wizard.
- **Where results go:** Email is the primary digest channel; Slack delivery uses the same workflow delivery settings where configured.

## How Workflows work

Tell Featured what to monitor, when to look, and where to send results.

1. **Set your topic and filters** — Describe the news niche in plain language, pick languages, and optionally limit countries or exclude noisy themes. One topic query drives cluster discovery and matching.
2. **Breakout scan each run** — Every scheduled run clusters coverage, applies breakout gates so multi-outlet momentum rises to the top, and scores relevance to your topic before anything reaches your inbox.
3. **Digest, then pitch in chat** — Trend cards land with journalist requests, writers, and podcasts attached. Open Featured chat from any card to draft a pitch — you review and send from your own inbox.

## Why Newsjacking through Featured

Trend monitoring only matters when you can act before the cycle moves on.

- **Signal — Breakout, not noise.** Clusters must clear numeric breakout gates across outlets so your digest highlights stories with real momentum — not every mention of a keyword.
- **Action — Opportunities attached.** Each trend ships with journalist requests, journalists, and podcasts matched while the story is still hot — three legs per run, capped for focus.
- **Speed — Built for the news cycle.** Daily by default, with every 15 or 30 minutes or an hourly window when you need faster signal — plus quiet-day transparency and chat deeplinks to draft pitches, without auto-sending anything on your behalf.

## Want source requests too?

The Journalist Requests workflow adds HARO, Connectively, Substack, and X — matched to your beats on the same schedule options.

- [See Journalist Requests workflow](https://featured.com/product/workflows/journalist-requests)
- [Try Newsjacking in chat](https://featured.com/?prompt=Explain%20how%20Featured%27s%20newsjacking%20workflow%20differs%20from%20monitoring%20HARO%20alone.)

## Pricing

Every plan includes Newsjacking. Plans differ only in usage.

- **Free** — $0. Free forever.
- **Lite** — $39. Per month.
- **Pro** — $79. Per month, billed annually at $948.
- **Pro+** — $239. Per month, billed annually at $2,868.
- **Team Lite** — $159. Per month, billed annually at $1,908.
- **Team Pro** — $399. Per month, billed annually at $4,788.
- **Team Pro+** — $1,199. Per month, billed annually at $14,388.

## Newsjacking workflow — frequently asked questions

**What is newsjacking?**

Newsjacking is the PR practice of tying your expertise to a breaking story while journalists and audiences are still paying attention. This workflow watches clustered coverage in your niche, surfaces breakout trends, and pairs each story with people you can pitch — without sending on your behalf.

**How does breakout detection work?**

Each run clusters articles from NewsCatcher, then applies numeric gates so only stories with multi-outlet momentum and relevance to your topic reach the digest. Quiet days still send a short note when nothing clears the bar.

**Is this hourly or daily?**

New workflows default to daily at 8:00 AM in your timezone. Newsjacking also supports every 15 or 30 minutes for breaking stories and an hourly window (runs every N hours inside hours you choose — not the same as minute-by-minute monitoring). Each run sends one digest either way; faster schedules mean more runs and higher usage. Weekly, monthly, and every-N-days options are available too.

**How is this different from Monitor HARO or Journalist Requests?**

Monitor HARO watches HARO editions only. Journalist Requests monitors source-request feeds across platforms. Newsjacking starts from trend clusters in your topic, then attaches journalist requests, journalists, and podcasts as opportunity legs — built for riding the news cycle, not inbox triage alone.

**Does the email send pitches for me?**

No. Digests link into Featured chat so you can draft a pitch in your voice. You send from your connected inbox when you are ready — the same human-in-the-loop model as every other workflow.

**Do I need a paid plan?**

Workflows are available on every plan, including Free. Runs consume usage like other templates; external news search spend is metered like other paid API calls. Upgrade when you want higher caps.

**Which languages and countries are supported?**

Pick ISO 639-1 languages in the wizard (English by default). Optionally limit to ISO country codes or leave countries empty for worldwide coverage. Exclude themes when certain topics pollute your niche.

## Explore

- Workflow: [Journalist Requests](https://featured.com/product/workflows/journalist-requests)
- Feature: [Journalist Requests](https://featured.com/product/features/journalist-requests)
- Workflow: [Media Mentions](https://featured.com/product/workflows/media-mentions)
- Workflow: [Monitor HARO](https://featured.com/product/workflows/monitor-haro)
- Industries: [PR for your industry](https://featured.com/industries)