Pitch Journalists

Ask Featured for writers covering your topic — “find journalists who cover fleet electrification” — and it returns reporters actively on that beat, with outlet and recent headlines. That recency matters: a list built from last quarter's bylines outperforms a static database of job titles, because beats change constantly.

Describe the story you're telling and who should care. Featured assembles the list — journalists, outlets, beats, recent work — in one chat, and you refine it conversationally: “drop the nationals, add trade press,” “only writers who've covered competitors.” Minutes, not a research afternoon.

One story, one reason it's for them, one reason it's now. Reference the reporter's recent coverage in the first line, offer something concrete — data, access, a strong POV — and stop. Under 120 words wins. Less is more in modern outreach: journalists reward relevance, not volume.

Traditional media databases sell you a big contact directory behind an annual enterprise contract. Featured builds targeted lists on demand from recent coverage, attaches context for the pitch, drafts the outreach — and is free to start, with paid plans from $39/month. Plenty of teams run both; Featured is where the pitch actually gets written.

Featured finds who to pitch and drafts the outreach; you review and send, so every message goes out under your name with your judgment applied. That human-in-the-loop step is deliberate — journalists increasingly filter automated outreach, and your credibility is worth protecting.

Media list building and journalist pitching are included in every Featured plan. Free to start; $39/month (Lite) or $79/month (Pro, billed annually) as usage grows. Every plan includes every feature — only usage scales.

Pair pitching with Media Monitoring: Featured catches the moment a story mentioning you or your brand publishes, so you can thank the reporter, share the piece, and log the win — and the same monitoring shows which pitches convert over time.

Founders announcing news without an agency, in-house comms teams maintaining beat lists across products and regions, and agencies refreshing client media lists every quarter. SEO and GEO teams use it too — mentions and quotes in journalists' articles are the raw material AI assistants cite.

Yes — paste a name or a story link and ask what they cover, what they've written lately, and what angle would fit. Pitches informed by a reporter's actual work are the ones that get replies; Featured makes that research a 30-second step instead of a rabbit hole.