Media Monitoring

Ask Featured to find recent media mentions of your company, then turn the search into an always-on monitor: pick a cadence (hourly, daily, weekly, or monthly) and a destination (Slack or email). From then on, new articles, podcast mentions, and videos arrive as a digest — no manual searching, no missed coverage.

Media monitoring is systematically tracking where your brand, people, products, and competitors appear across news sites, trade publications, blogs, podcasts, and video. PR teams use it to measure coverage, catch problems early, thank journalists, and find follow-up opportunities. Featured runs it as a plain-language chat plus an always-on workflow.

It's free to start — the Free plan includes Featured Chat and enough usage to search your mentions and try monitoring. Always-on workflows with custom cadence and Slack delivery are available on every plan, including Free; runs pause when the daily usage cap is hit. Paid plans from $39/month give you a larger daily budget.

Google Alerts emails you keyword matches from parts of Google's index — useful, and worth keeping. Featured matches in plain language rather than exact keywords, covers podcasts and YouTube alongside articles, delivers to Slack as well as email, tracks competitors in the same digest, and connects each mention to a next step: request the link, thank the writer, pitch the follow-up.

Yes — add competitor names alongside your own and every digest shows their coverage next to yours: where they're earning attention, which stories, which outlets. The dedicated Competitor Visibility Watch workflow goes further, watching where a rival gets editorial coverage so you can pitch yourself into the next story.

News sites and business press, trade publications, blogs and newsletters, podcasts, and YouTube — the places coverage actually happens, including the audio and video mentions most keyword tools miss. Describe any special focus (“Arizona local news,” “logistics trades”) and the monitor narrows to it.

You choose per monitor: hourly, daily, weekly, or monthly. Teams typically run daily for their own brand, weekly for competitors, and switch to hourly during launches, funding announcements, or a crisis — changing cadence is one sentence in chat.

About two minutes: say what to watch, pick when to look, choose where results go. There's no boolean syntax to learn and no onboarding call — which is exactly why monitoring that never got set up finally does.

AI assistants build their answers from coverage — every article, podcast, and video that mentions you is a potential source in a future AI answer. Monitoring shows you the source layer as it grows, flags unlinked or inaccurate mentions worth fixing, and feeds the GEO tracking that measures how those mentions change what AI says about you.

Yes — set up a separate monitor per client, each with its own cadence and its own Slack channel or email destination. Client digests stay clean and separable, and the same chat compiles per-client coverage reports at review time.