As a Senior Marketing Executive at Growthlabs, a fast growing digital marketing agency specialising in B2B, I leverage my expertise honed as a Marketing Lead at TasteTech, a global food ingredients manufacturer. Demonstrating adeptness in steering impactful marketing campaigns, I collaborate closely with teams to identify opportunities and craft compelling marketing collateral across diverse channels, from websites to events.My role at TasteTech included spearheading the company's presence at major trade shows, mastering budgeting and logistics coordination for seamless execution. Crafting multi-channel campaigns encompassing direct marketing, email, blogs, and social media, I consistently aligned strategies with sales goals and delivered engaging content while overseeing website enhanc...