Fueling growth through content, PR, brand, and co-marketing partnerships is my jam. And my sweet spot are early- and mid-stage B2B SaaS companies. I strategize, oversee, and create impactful content assets across the B2B SaaS marketing funnel — for owned, earned, and paid channels. Their impact spans from generating demand and nurturing leads, to propelling thought leadership, earning superior endorsements, and building brand equity. What's more, I lead the development of workplace research, benchmark reports, and trend predictions that are continuously cited in top-tier media, such as The New York Times, BBC, Financial Times, The Wall Street Journal, TechCrunch, Bloomberg, Business Insider, Inc.com, PC Magazine, Forbes, Fortune, and many more.