I draw on my two decades of retailing, event marketing, brand, and community building to deliver delight through considered hospitality, creative collaborations, imaginative activations, and making everyday in-person touchpoints count. As a former shopkeeper with twenty years of varying retail experiences across brick-and-mortar, e-commerce, and product development, I love playing at the intersection where commerce meets community and bringing people together with purpose and delight. I published my first book, OPEN: Big Lessons in Small Retail and Living the Shopkeeper Dream, in 2024 and serve as a retail mentor and workshop facilitator with the Polaris Business Centre in South Australia. I’ve spoken at Life In Style and Reed Gift Fairs and have been featured in Design Milk, Tastemad...
Author, Retail and Brand Exprience Consultant at Etc. Creative