Passionate, results-driven marketing executive with strong track record of building brands consumers love- from start-up to $1B+. Primary expertise: brand strategy and architecture, new product innovation, design, traditional and non-traditional marketing, lifestyle & premium brand expertise, team culture, general management. Whole-brained player/coach leader with strong consumer intuition, analytic acumen, communication skills. Specialties: BRAND STRATEGY & EXECUTION, SHORT AND LONG RANGE PLANNING GLOBAL BRAND EXPERIENCE NEW PRODUCT DEVELOPMENT, COMMERCIALIZATION & LAUNCH ADVERTISING & PAID AND EARNED MEDIA - SCRAPPY TO MEGABRAND COMMUNITY / INFLUENCER / CELEBRITY MARKETING NON TRADITIONAL MARKETING: PR, EVENT MARKETING, PRODUCT PLACEMENT IN TV, FILM, GAMING, SOCIAL M...
Chief Marketing Officer at WTRMLN