I help build brands and protect reputations across healthcare, education, the not-for-profit space and professional services. With 8+ years strategic communications experience across the UK and Australia, storytelling is at the heart of my work. I've led and implemented integrated communications campaigns using copywriting, media relations and digital skills to meet reputational and sales objectives for local and global brands including Ego Pharmaceuticals, Xerion, Bulla Dairy Foods, MUJI, JLL and Stevens & Bolton.