Strategic thinker who acts with the future in mind and proactively pursues creative approaches to strengthen and grow an organization’s body of work and overall effectiveness. Experience developing, executing, and leading campaigns to increase media exposure, generate buzz and move the needle for well-known brands and destinations. Resourceful leader and proven creative talent with a knack for conceptualizing programs that resonate with media, influencers, and consumers. With 25 years of experience in print and digital publishing, and more than 7 years as an established digital marketing professional, Charlene is an accomplished content developer able to create effective brand strategies remotely and/or in-office.