Deborah Varon is the Founder of Consilium SEO, where she helps mid-sized tech and financial companies increase discoverability across AI search and traditional search platforms, including Google, ChatGPT, and Perplexity. With 13+ years of SEO experience spanning B2B SaaS, finance, and healthcare, Deborah brings a blend of technical depth, conversion-focused strategy, and a practitioner's instinct for what actually moves the needle. She previously served as Senior SEO Manager at JFrog, where she led SEO for a site with 3M+ annual organic visitors, and as Director of Marketing at Aspen Funds, where she grew organic traffic 5x and doubled conversion rates. She also co-founded a digital marketing agency that delivered 4x keyword growth and 3x traffic lifts for clients. Deborah holds a B.S. ...