Accomplished, energetic leader with 20 years of marketing and sales experience. Proven ability to develop and lead teams of professionals to achieve significant goals. Part strategist, part hands-on tactician, capable of envisioning, leading, mentoring, or implementing as the situation requires. Expertise/Specialties: Integrated Marketing Programs Product Launch Strategy Power Positioning Demand Generation Lead Generation Programs Digital Marketing SEO / SEM Marketing Analytics Brand Management / Awareness Sales Enablement Website Product Management Competitive & Market Analysis Marketing Automation & Lead Nurturing Social Media Strategy Market Segmentation Media Planning / PR Corporate Communication Change Management / Process Improvement High Performance Teams
...Chief Commercial Officer at Smartlink Health Solutions