Hayden Bond is an AI search optimization strategist with 22 years of experience helping brands earn visibility across search and AI-mediated discovery surfaces. He is the founder of Plate Lunch Collective, an AI search optimization agency based in Aiea, Hawaii, serving clients across North America and internationally. His work spans Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), Entity SEO, and Social Search Optimization: the full stack of disciplines that determine whether a brand gets cited, recommended, or ignored when someone asks an AI assistant a question that should surface them. His client work covers hospitality, professional services, e-commerce, SaaS, tourism, and local business, with hands-on experience across both global and local markets. He is ...