Many small business owners today find themselves overwhelmed by all of the moving parts that are needed to successfully market their businesses. The internet has opened up lots of opportunities to effectively reach a target audience or waste a lot of money on the wrong or inefficient tactics.What it comes down to for most small businesses, though, is that to grow they need not only more leads, but also the right leads. Figuring out all the details of how to effectively use the tools available is not what most business owners want to do -- nor does it need to be.I work with small business owners and managers to help them gain clarity around their overall marketing strategy (Ideal Clients, Unique Value Proposition, Core Values) and then develop a customized marketing system that uses the ...