Jennifer Lopez is the Co-Founder & Head of Digital at Jalapeño Digital, a paid media agency built on a hand-picked network of senior freelance specialists — no juniors, no overhead, no nonsense. Since 2016, she's scaled the agency to serve B2B SaaS and DTC eCommerce brands across Google Ads, Meta Ads, and multi-channel paid media, with AI-powered intelligence systems woven into every client engagement. A Search Engine Land Search Marketer of the Year winner, with experience managing millions in ad spend for brands like Oakley, Ray-Ban, bareMinerals, Google and more, she now focuses on proving that a lean, freelance-powered agency model can outperform traditional shops at a fraction of the cost.