Dr. John James Nicoletti has a 30-plus-year background in communications, public affairs, and issues management with extensive experience in sports and entertainment, local government, and entrepreneurial start-ups. He has helped develop campaigns through creative and visual design and targeted messaging that have raised brand awareness and increased sales. Nicoletti leads ASU's Cronkite Agency as Executive Director and professor of practice, at the Walter Cronkite School of Journalism and Mass Communication. The Agency is an integrated strategic communications agency, combining its award-winning Public Relations and Digital Audiences Labs. The Agency allows its members to develop communication strategies and implement comprehensive campaigns for local, regional, and national clients w...