I believe that our species' advanced ability to communicate is the most important factor in our short history on this planet. It's what breeds technology and culture. Yet we're still grounded in our basic biology. The world of commercial communication is utterly fascinating and sits right at the forefront of this intersection of tech, societal norms, and our unrelenting DNA.Highlights: Data geek, but also a creative writer & thinker. 12 years personal and 7 years professional experience in online community participation & management. Very concerned about the nuances and psychology of communications strategy (BSc Psych, MBA).