As a Global B2B Chief Marketing Officer & Chief Digital Officer, I have extensive experience leading digital transformation, brand optimization initiatives, and new product launches at five Fortune 500 companies, including two of the world’s most recognized technology players and a top-10 global professional services firm. During my time in leadership roles at Accenture, Microsoft, and HP, I leveraged client data/analytics, including customer segmentation, hyper-targeted personalization, and other quantitative and qualitative data to transform the sales and marketing strategy, monitor end-to-end customer journeys, and deliver an exceptional digital customer experience. I am known for my ability to create go-to-market strategies, including MP&A, loyalty, brand building, demand ...
Senior Managing Partner at Sage Strategy Group