Hi, my name is Kiren Ajrawat and I am the founder of Halva Beauty, a New York based indie beauty brand inspired by Indian hair oiling traditions and reimagined for modern brow care. As a systems engineer turned beauty entrepreneur, I combine my STEM background with a passion for natural ingredients, clean formulations, and cultural storytelling. As a solo bootstrapped founder, I share insights on clean beauty, female entrepreneurship, Indian beauty rituals, indie brand growth, and building a business rooted in both heritage and innovation. Through Halva Beauty, I aim to make brow care and soon lash care a ritual of self care, one that honors tradition while creating something new. Tagline: drops of heritage for the gaze that tells your story