I'm constantly exploring new avenues to optimize the revenue marketing engine and bridge the gap between Marketing and Sales. After 15+ years in SaaS marketing and three leadership roles, I launched Playbook Lab. It's a boutique agency that makes Sales and Marketing relationship work. We build playbooks to maximize performance of SaaS revenue teams: 1. Revenue Marketing Playbook to set and track your marketing revenue sources; 2. Sales Enablement Playbook to supercharge your sales funnel; and 3. Go-to-Market Playbook to deliver solidified product positioning and sales enablement assets. Interested to learn more? Let's chat! M playbooklab.com hello@playbooklab.com