I am the founder of Bublgam and the creator of the Adhesive Content Strategy framework. After earning my Master's Degree in Comparative Literature, I have gravitated towards the world of digital marketing. Today I work as a content marketing specialist and an inbound marketing consultant while also nurturing my love for writing, art, literature, and cultural tourism. Proud to be the co-author of BOOK-MARK, the first literary tourist guide for my hometown, Novi Sad. Equally proud to have been a supporting member of the TEDxNoviSad team. Published on Adweek, State of Digital Publishing, The Next Web, What's New in Publishing, Publishing Executive, Netokracija, Lokalise, Pleo.io, and other websites. Currently working as a Demand Gen Lead at Instrumentl.