Senior executive with strengths in marketing strategy leveraging traditional and digital channels. Digital marketing is a passion as is creating synergy and consistency of message across each marketing initiative. Specialties: Financial services, retail, b2b, higher education, manufacturing, healthcare, nonprofit industries. Collateral: Website content, email marketing, trade articles and blogs, video scripting and production, print and radio ads, direct response, brochures and sales kits, catalog content. Experience in copywriting, web editing and SEO, e-marketing strategy and systems, video production. Proficient in Adobe Creative Suite: In Design, Adobe Illustrator, After Effects and Premiere. Plus, Mail Chimp, Wordpress, Hubspot.
...Director of Content at OvationCXM