Head of Communications at VisitKyiv.com | Strategic Communications & PR Expert | Mentor Olena Polotniana is a strategic communications and PR expert with more than seven years of experience supporting NGOs, businesses, and government agencies in building effective, value-driven communications. She specializes in turning complex issues into clear, human-centered stories that resonate with diverse audiences. Her work spans public health crisis communication, reform and policy messaging, investment and recovery narratives, and cross-sector campaigns. At the intersection of strategy and empathy, Olena leads projects that inform, inspire, and drive meaningful societal change. She believes communication should foster genuine understanding and lasting impact.