Rachelle Sassine

Rachelle Sassine is a brand strategist, founder and the driving force behind Perceptiv Media. One of Sydney’s fastest growing boutique agencies helping small businesses market like the big dogs. With zero business experience, she launched a construction company that scaled rapidly, flipping a male dominated industry on its head by building a female first brand grounded in values people actually cared about. That’s when she knew: helping businesses stand out was her calling. Rachelle is known for her ability to position brands so well they can’t be ignored. Her work has helped business owners across Australia scale faster, stand out louder, and become the obvious choice in noisy markets. With hands on experience in marketing, SEO, and strategy, she brings both creative and commercial...