Rob Konferowicz

Rob Konferowicz is the founder and lead analyst at CFO Shortlist, a modern research and advisory platform focused on the next generation of FP&A and finance-tech. He has extensive hands-on experience in finance operations, GTM leadership, and enterprise software, and now analyzes how AI-native planning tools, modern EPM platforms, and SaaS workflows are reshaping financial planning, consolidation, and decision-making for mid-market companies.