I help B2B SaaS companies create and execute influencer-generated content strategies that drive demand generation. As the founder and principal influencer marketing consultant at 551 Media, LLC and over 12 years of experience in B2B influencer marketing, I have developed a proprietary method to identify and recruit influencers who impact the decision-making of your buyers and create content that addresses their questions, problems, and values. My mission is to help you build brand affinity and nurture demand by engaging influencers who positively position your brand in the minds of your ideal customers. I also train your team to work with influencers effectively and repurpose influencer-generated content for your marketing campaigns. I work with venture-backed B2B and SaaS compan...