I love pondering, discussing, architecting, and delivering holistic, data-driven strategies around the digital search experience: technical SEO, semantic search, e-commerce optimization, content and UX strategy, and consumer journey analysis. I've applied these practices to my work on some pretty awesome brands such as Mashable, PCMag, Ford Motor Company, Kimberly-Clark, Valvoline, Dr. Pepper Snapple Group, and Mars Corporation, just to name a few. I also love analyzing how mathematical principles and scientific methodologies provide structure to search algorithms and processes, as they provide a pragmatic, quantitative, and logical system of organization. I've presented and discussed my thought leadership on these topics at several industry conferences, including SMX, PubCon, the Dig...
Tech Leader at CNN, Investor, Board Chair, and Journalist