I’m looking to share insights on how growth-stage brands can reduce customer acquisition costs by aligning paid media strategy with conversion rate optimization. Many companies scale ads without fixing landing page friction, tracking gaps, or funnel inefficiencies, leading to wasted budget. I can provide: • Practical frameworks for reducing CAC • Common paid media mistakes brands make • Real-world strategies for improving ROAS • Tactical CRO improvements that impact performance Happy to contribute actionable, data-backed commentary for articles focused on startup growth, SaaS marketing, or performance strategy.