I need expert marketing and SEO insights for small to medium-sized businesses that want to stand out online and appeal to their target audience. For consideration, please send your name and role, a link to your business website and/or LinkedIn profile, a headshot, and an answer to the following question: “With the upsurge of AI-generated content online, how can SMBs use storytelling or human vulnerability on their website, newsletter, and social media platforms to build trust with their audience?” I’m looking for answers that go beyond simply writing better, including effective content types or firsthand data that demonstrates expertise to readers.