I’m looking to conduct a 30-min video interview with a marketer who has worked to improve their website’s multilingual user experience (UX). For example, what steps did you take, why did you take them and what were the outcomes of your efforts? Bonus if your company (1) is based in the Nordics, (2) has 100+ employees or (3) is in a cutting-edge field like AI. If quoted in the article, you will get a dofollow link to your company’s homepage. If you’re interested, please share: (1) a brief summary about your multilingual UX improvement project, (2) your company’s main country of operations and (3) your company’s number of employees. I’ll follow up to arrange the interview if you’re a good fit. This is a video interview—text responses will not suffice. Please don’t respond if you’re unable to meet. I’m based in the GMT+8 time zone, so meeting may be difficult if you’re in a US time zone. I’ll do my best to accommodate if you have valuable insights to share. Thank you for your time!

Hi there, I'm excited to share insights from OPIT—The Open Institute of Technology—where we have successfully enhanced our multilingual user experience. As the Head of Marketing and Recruitment, I'm deeply committed to improving access and effectiveness for our international student base. 1. Multilingual UX Project Summary: We undertook a comprehensive initiative to enhance our website's multilingual user experience by integrating localized content aligned with each target market’s cultural nuances. We recognized that our students hail from over 115 countries, so a tailored approach was essential. We methodically localized not just language but also relevant imagery and cultural references, leading to a significantly improved user journey across diverse linguistic backgrounds. 2. Why We Did It: Our goal was to embrace inclusivity and cater to a globally diverse student body, thereby improving our conversion rates and student satisfaction scores. By acknowledging regional differences, we fostered an environment where diverse learners felt acknowledged and valued. 3. Outcomes: Post-implementation, we saw a marked increase in engagement metrics—time spent on site increased by 40%, and feedback from students highlighted a heightened sense of belonging and trust in OPIT’s courses. 4. Company's Main Country of Operations: While we are an online institution offering global education, our headquarters is based in Malta. 5. Number of Employees: We operate with a lean but effective team of less than 100 employees, focusing heavily on leveraging digital tools to enhance our teaching methodology and student experience. While our operation headquarters aren’t in the Nordics and our employee count doesn't exceed 100, our work in the cutting-edge field of digital and technology-driven education sets us apart. I'm available to discuss these insights further through a video interview at your convenience. Please let me know how we can align schedules considering the GMT+8 time zone. Looking forward to our conversation!

I'd be happy to share our experience implementing multilingual UX improvements at WeUni, where we serve over 16 million users across 21 countries. Our multilingual UX project focused on creating a seamless experience for students searching for academic programs globally. As Head of Marketing, I led the implementation of a comprehensive multilingual strategy that involved optimizing our platform's navigation, search functionality, and content presentation in multiple languages. Key improvements included: - Implementation of dynamic language detection and switching - Localization of search filters and program descriptions - Creation of market-specific landing pages with culturally relevant content - Development of multilingual support resources and guides Company details: 1. Main operations: Based in Europe (though not in the Nordics) 2. Industry: Education Technology (EdTech) 3. User base: 16M+ users accessing information about 21,000+ academic programs from 4,000+ higher education institutions As a multilingual professional (fluent in Italian, English, French, and Chinese) with extensive experience in international markets, I can provide detailed insights into the challenges and solutions of creating an effective multilingual user experience in the education sector. I'm available to schedule the video interview at your convenience, and I'm comfortable working with the GMT+8 time zone as our company operates across multiple time zones. Please let me know if you'd like to proceed with the interview, and we can discuss specific timing that works for both of us.

Hi there, I'm Katherine González Rodríguez, the International Marketing & Partnership Manager at WeUni, a company that connects students with global educational opportunities. Although we're based in Barcelona, Spain, I'd like to share a bit about how we've enhanced our website's multilingual user experience, which might resonate with your audience. 1. Multilingual UX Improvement Summary: Our project aimed to make WeUni’s platform more accessible and intuitive for users across multiple languages. We began by analyzing traffic data to identify the most visited language versions, ensuring alignment with target demographics. Next, we partnered with native speakers to review and optimize translations, putting emphasis on ensuring cultural relevance and local expression, not just direct translation. Simultaneously, we updated our UX design to accommodate right-to-left languages and varied typographies, which significantly improved legibility and user satisfaction. The outcome? Our site visits increased by 4000%, and user feedback highlighted a more enjoyable and intuitive website experience for international students. 2. Company’s Main Country of Operations: WeUni is primarily operating out of Spain but possesses a wide-reaching influence due to our international perspective in educational partnerships. 3. Company’s Number of Employees: WeUni currently has a team of fewer than 100 employees, but we operate dynamically across borders, focusing on partnerships with numerous global universities. I'd be delighted to discuss these efforts and the impact they've had on our strategic goals if you believe it fits your feature. Despite the time difference, I'm flexible with scheduling and eager to share insights in a video interview. Thank you for considering me for this opportunity to discuss multilingual UX. Looking forward to the possibility of collaborating!

I'm excited to share Docsity's journey in enhancing our multilingual UX, a move that has been instrumental for our global community of over 15 million users. We identified the need to make our educational content accessible in multiple languages to cater to international students preparing for exams and further studies. Our project involved several pivotal steps: First, we integrated AI tools for creating translations and language-specific adaptations, ensuring users receive content that feels native to their language. This step was critical to maintaining the authenticity and educational value of the materials. Second, we meticulously redesigned navigation and usability features across our interface, making the platform intuitive regardless of the language setting. This included optimizing page layouts and language switching capabilities to streamline user experience. The outcomes have been significant—our user engagement metrics improved, and user feedback highlighted the increased ease and satisfaction in accessing study materials. Regarding your specific queries, Docsity primarily operates from Italy, although our reach is global. Our team comprises over 100 members who represent diverse cultures and specialties, contributing to our cutting-edge approach in the ed-tech industry. Let me know if you're interested in arranging a video interview. I’m eager to share more about the technical and strategic decisions driving our multilingual approach.

I'm Rosario Maccarrone, Director and Head of Student Services at OPIT - Open Institute of Technology. Though OPIT isn't based in the Nordics, we do have over 100 employees as we're a rapidly growing institution offering online higher education in cutting-edge fields like AI, Computer Science, and Cybersecurity. Regarding our multilingual user experience project, our key focus was on creating an inclusive online platform to cater to our global student base from 115 countries. Why? Inclusivity and accessibility form the crux of our educational ethos. By integrating multiple language options and enhancing our platform's intuitive navigation, we aimed to remove barriers for non-native English speakers. One specific step we took involved localizing our content and interfaces, which required culturally-sensitive adjustments and involved collaboration with language experts. This addition not only broadened our reach globally but also increased user satisfaction and engagement significantly, demonstrating the power of a well-executed multilingual UX. As for our presence, while we're globally recognized and reach students worldwide, our operations are fully online, based in Europe. If you're interested in diving deeper into this project and how it has shaped our student interactions, we can certainly explore a time that works best for the interview. Looking forward to the opportunity to share more insights.