CEO | PLC programming teacher at Nica Automazioni | EfarLab Ente di Formazioni Automazioni e Robotica
Answered 5 months ago
Keeping Up in Industrial Automation: Curiosity and Continuous Learning With over thirty years in industrial automation, I can confidently say that the key to staying up-to-date is not just knowing the latest technologies, but maintaining curiosity. Innovation moves fast: what was cutting-edge yesterday is already standard today. Collaborative robots, vision systems, artificial intelligence, and remote control are transforming both production processes and the way we work. My main advice for companies and technicians is to invest in continuous training. Technology can be purchased, but skills need to be built. A production system can be upgraded in months, but developing people who can understand and manage it takes time and method. This is the true competitive advantage: having a team capable of interpreting and guiding change. To stay informed, I follow industry publications, attend trade fairs and conferences, but above all, I learn from daily interactions with technicians, companies, and students. Real-world dialogue is the most effective source of knowledge, it shows where the market is heading and what skills are truly needed. At our training center, Efarlab, we teach this approach: not just theory, but hands-on experience. Our courses combine laboratory exercises, real-world simulations, and programming on industrial systems to prepare technicians to meet the challenges of modern production. Staying current means never stopping learning. Automation evolves, and so must those who design, operate, or teach it. In a sector where technology changes daily, curiosity remains, and will always remain, the most important skill of all.
My number one tip for staying ahead of the curve isn't just about adopting new technologies. It's about hiring the people who can adapt to them. Business automation moves fast. Tools change, systems evolve, and the skills that matter today might look completely different a year from now. The only way to truly stay ahead is to build teams with the competencies to keep learning, questioning, and innovating. This means hiring people who are wired for curiosity, problem-solving, and clear communication. That's why we focus so heavily on assessing cognitive ability, learning style, motivation, and interpersonal skills; the human side of adaptability. A candidate's ability to analyze, collaborate, and creatively approach challenges will outlast any single platform or process. There's a Harvard Business Review study that followed 360,000 people over 20 years and found that when employees are a good fit for their jobs (meaning their abilities and personality align with the role's demands) they're 2.5 times more productive than those who aren't. That finding applies here, too. When you match people's natural strengths to roles that require innovation, research, and communication, they don't just keep up with change, they create it. So while I read the reports, track trends, and talk with other leaders, I've learned that the best way to stay informed is to listen to the people closest to the work; the ones with the curiosity and capacity to see what's coming next. When you hire for those competencies, staying ahead stops being a scramble and it becomes part of your culture.
My number one tip is to experiment before you form an opinion. The automation space moves too fast for second-hand insights. At Codeft, we test new tools in micro-use cases like a workflow, a client process, or a sprint task, before deciding if they're worth adopting. I stay informed by following the builders. I watch what product teams at companies like Zapier, Notion, and Zoho are actually shipping, and join communities where early adopters share real wins and failures. You can't stay ahead by reading alone. You stay ahead by doing small experiments faster than the trend cycle moves.
My number one tip here is to not fall for the shiny new tool trap. I've seen it way too often that people try to 'stay ahead of the curve' by jumping to new tools and technologies very frequently, which affects stability and thus, success. I've seen clients deploy an automation solution, and then a month or two later they're back asking, "Can we switch? This isn't working, and that new tool looks better." But here's the thing: Staying ahead of the curve is more about truly understanding the system you need. It is about implementing the system thoughtfully, and giving your team (and the system!) time to actually start delivering results. When you keep switching to new tools or keep refactoring your business automation system, you confuse your team. They are not able to get accustomed to the system and unless they are used to it, they are stuck at the beginning slump of the J-curve of productivity. But when you stick with a system long enough to build that familiarity, your team becomes fluent. That's when your processes smooth out. And one day suddenly you're operating like a well-oiled machine, while others are still struggling with constant change. So, for me, staying ahead of the curve is less about the tech itself and more about the mastery of the tech you choose. That's the leverage that really pays off.
My number one tip for staying ahead in business automation is building automation readiness into your organization's DNA. This means creating comprehensive data repositories, mapping workflows across business functions, tracking costs per process, and monitoring error rates. When you have this foundation in place, you always know what to automate and can quickly incorporate new tools as they emerge. Equally important is maintaining a curious mindset. I approach new technologies as a perpetual beginner, willing to experiment with emerging solutions rather than just passively consuming information. While automation technologies are showcased everywhere—social media, news outlets, YouTube—the real differentiator isn't just awareness but action. The businesses that thrive don't just know about automation trends—they're structured to implement them quickly and effectively. This combination of organizational readiness and curiosity allows you to stay not just current but ahead of the curve in this dynamic landscape.
As a product marketer working in the SaaS space involving business automation software, it's vital to identify the gaps that appear in conversations between different end users, decision makers, and the actual developers of tech. You have to stay connected to each of those channels and take note of the differences in: 1. How they use the tool, 2. How they refer to the tool (in terms of keywords and industry jargon), and 3. Their expectations and end goals for how it will assist them personally and make work easier. I had a rough adjustment to my current industry because during market research there were multiple terms with differing definitions for what is essentially the same tool. This lead to confusion and trying to create landing pages and content to match the queries, while being confused about where our own tool fits into each. Being more familiar with the subject matter now, it's much easier for me to group terms and uses together, simplifying what would otherwise be days of researching trends.
My number one tip? Stop chasing shiny objects and start auditing your processes. There's a reason so many AI implementations are failing right now and it's not because the technology isn't good enough. It's because businesses aren't taking the audit phase seriously. Every single day, there's a new AI tool launching with bold promises, but new doesn't mean useful. The businesses that succeed with automation aren't the ones using the latest tools. . .they're the ones who deeply understand their existing processes first. Here's how I think about staying ahead without getting distracted: First, understand your business processes inside and out. Where are the bottlenecks? What tasks are draining your team's time? What actually needs fixing? You can't strategically implement AI if you don't know what problems you're solving. Second, be strategic about where you implement. Based on those existing processes, identify where AI is genuinely best suited. . .not where it's flashiest, but where it delivers real value. As for staying informed, I focus primarily on major company-backed platforms because they have staying power. But it's a double-edged sword: just because Google or Microsoft releases something doesn't make it inherently good for your business. That's where expertise comes in, knowing what's worth implementing and what's just noise. This is exactly why having an AI transformation partner matters. Businesses need someone who can filter through the hype, understand their unique operations, and implement automation that actually works. The landscape evolves constantly, but solid processes and strategic thinking? Those never go out of style. If you have any questions, please feel free to reach out to me.
The real differentiator is creating space to adapt. McKinsey's 2023 survey found that executives who deliberately unlearned outdated practices adapted faster than those who simply added more knowledge. Mental shelf space is limited. Old frames like "automation is about cost-cutting" need to be cleared away before new ones, such as "automation is about customer enablement," can take root. In Salesforce rollouts, this comes up again and again. Letting go of legacy reporting habits often creates more impact than introducing any AI feature. When organizations move away from manual Excel reconciliation or outdated workflow rules, they unlock value more quickly. At SmartenUp, we design automation strategies that focus on both un-adoption and adoption. The courage to forget is as important as the drive to learn. So, my tip is: which assumptions are you ready to unlearn so the next wave of automation can truly take hold?
The key is to not just use automation but also put it to work on itself. I set up apps to follow what's trending and send me the updates, so I don't have to actively search for the latest information. This helps me stay informed with minimal effort. Another set of things that I do is to actively participate in community meetups and online discussion forums. Hearing fresh insights from others in the field keeps me plugged into what's happening globally and provides ideas that we can apply at Bryt. It's amazing how much you can learn by simply listening to what others are doing and what's working for them, so I also involve my team in these conversations. We regularly have candid chats about what's going on in the automation world, and everyone shares what they know or have heard. This keeps us agile, ready to adapt, and constantly innovating. At the end of the day, staying ahead is about building a culture of curiosity and collaboration. If your team is constantly learning and sharing, adapting to change becomes second nature.
My number one tip for staying ahead in business automation is simple: create a consistent, efficient system for information gathering. I've streamlined my approach by setting up a daily ChatGPT task that collects industry news. Each morning, I receive a curated list of headlines with brief summaries and links to full articles. This automated system has transformed how I stay informed without getting overwhelmed. By spending focused time understanding recent developments, I can quickly identify patterns and opportunities that others might miss. This regular practice builds a foundation of knowledge that helps me make better decisions when evaluating new automation tools for our clients.
Honestly, the best way to stay ahead is to stay curious, not just about the tools, but about the problems they're meant to solve. In our work with clients, I've noticed that the businesses that adapt fastest aren't the ones chasing every new platform. They're the ones that understand *why* automation matters to their specific process: what's slowing them down, what can be delegated, and what still needs a human touch. I stay informed by testing things in real workflows before I recommend them. I'll try out updates in GoHighLevel or AI tools within live campaigns and watch how they actually perform (not just what the release notes say). Then I compare that with what's working—or failing—across accounts I handle. It's less about being first to adopt and more about knowing what's worth keeping once the noise settles.
My number one tip: stay close to real-world implementations. The team avoids getting lost in trends because we concentrate on solutions that help businesses solve real-world problems. The combination of .NET Core for backend workflow automation with Power Automate integration has delivered measurable return on investment because it produces consistent business value without requiring complex implementation. I maintain my knowledge base through practical work experience combined with focused reading materials. The majority of my knowledge stems from building systems and analyzing system failures and my direct communication with fellow engineers. I monitor official Microsoft repositories and changelogs and read architecture blogs and whitepapers only when we need to assess new platforms or queueing systems.
In the world of technology, advice often comes from a thirty-thousand-foot view, focused on corporate strategy. For the individual technologist on the ground, however, the challenge is more personal. Staying ahead of the curve isn't about consuming more information; it's about fundamentally changing how you engage with it. The single most effective strategy is to stop being a passive consumer of technology and become an active builder. You must anchor your learning to a personal project. Instead of just reading about a new automation tool, find a tedious problem in your own life and make it your mission to solve it with that technology. This approach transforms learning into a practical quest. The knowledge sticks because you earn it through the struggle of implementation and debugging. Dedicate a monthly learning budget and experiment and low-code and pro-code automation/AI tools. A GitHub repository filled with small, clever projects is a powerful testament to your ability to apply skills, far more than a simple resume line item. More importantly, this method shifts your mindset. You stop chasing the "Tool of the Week" and start seeing technology as a set of solutions. This problem-solving focus is what truly cultivates expertise and keeps you ahead of the curve. To support this, you need a structured way to stay informed. Building a personal tech radar requires distinct layers of engagement. Your first layer should be a brief, daily scan for situational awareness, not deep learning. Let curated newsletters filter the noise for you. Supplement this by following actual engineers on social platforms to see what they are truly talking about. Podcasts are also excellent for absorbing context during a commute or workout. Your next layer must be active engagement. Choose one interesting topic each week and get your hands dirty. Go directly to the official documentation, the source of truth, and work through its guides. Maintain a personal "sandbox" cloud account as your lab to build and break things without consequence. Finally, connect with the community. Join virtual meetups to hear about real-world challenges or contribute to an open-source project. Even a small contribution immerses you in an ecosystem and shows you where it's headed. By layering your approach this way, you move from being a spectator to an active participant. You create a sustainable practice that ensures your skills remain not just current, but deeply valuable.
For most people, I actually wouldn't recommend trying to stay ahead of the curve, unless this is the specific area in which you work. For most business people, keeping generally aware of what is possible, what major platforms exist, their use cases and so on will help them consider opportunities. Much of this depends on the context of your organizational tech strategy, your on-staff technologists, your industry (and risks) and so on. We've already seen risk deployment of agents, and so being ahead of the curve may actually expose you to undue risk. Finding the appropriate experts (when you can identify a good opportunity to implement automation) is the right path. Before you automate, of course, you have to make sure the process you're trying to automate makes sense, too.
The number one tip for staying ahead in business automation is to actively experiment with emerging technologies—particularly AI-driven, no-code, and hyperautomation platforms—rather than waiting for them to become mainstream. Regular hands-on trials let decision-makers see the true impact on workflows and spot opportunities unique to their industry before competitors do. Staying informed requires a structured, multi-channel approach. Top performers subscribe to trusted tech newsletters, enroll in brief, focused online courses, and join both industry roundtables and digital communities for real-time trend discussions. Attending virtual summits and following key automation leaders on platforms like LinkedIn keeps knowledge current and actionable. Pairing this with experimentation ensures fast adaptation to innovations like cognitive operating systems, low-code solutions, and autonomous workflows, all of which are fundamentally reshaping business operations in 2025.
My number one tip for staying ahead in business automation is to leverage professional social platforms strategically. I personally use LinkedIn's search feature to follow AI-related posts in my field, which creates a daily feed of new automation tools and processes discovered by industry professionals. This approach ensures I'm constantly learning about emerging technologies from practitioners who are actively implementing them. Staying informed is all about creating systems that bring relevant information to you rather than having to search for it.
HRIS, Technology, and Payroll Consultant at Accelerate HCM Consulting
Answered 5 months ago
Know your problem then go looking for the solution. With things rapidly changing, you need to dedicate a large chunk of your day to keep up. When you go looking for the solution to a problem, you are able to pinpoint the valuable business technologies and cut out the noise. If things you don't know (yet) become the business norm, you'll have the bandwidth to learn quickly. Other hack is to subscribe to podcasts because they'll sort through the information and give you the most important bits.
I don't track automation trends--I track where customers leak revenue. Every Sunday I spend 2 hours reviewing abandoned cart data, lead response times, and review request failures across our client base. That real-world friction tells me exactly which AI tools matter before TechCrunch writes about them. The scrubs retailers we work with were bleeding 60-70% of their website visitors without capturing a single email. That pain point led us to anonymous visitor ID tech and AI-powered exit intent systems that now convert 15-20% of those ghosts into leads. No analyst report told me that--watching Store A lose $40K in trackable traffic last quarter did. I also join the Facebook groups and subreddits where my target customers complain. When I saw 50+ uniform shop owners grigging about Google reviews in a private group, we built our automated review generation system the next week. It's now one of our most-used features because I heard the problem in their own words, not filtered through some SaaS marketing site. The method is simple: find what's costing your customers money or sleep, build the fix, then watch what breaks next. The businesses spending $200/month on ten different tools gave me the roadmap for our all-in-one platform. Their credit card statements are better market research than any industry report.
**Stay customer-obsessed, not vendor-obsessed.** I've implemented NetSuite across dozens of companies over 15 years, and the biggest mistake I see is chasing shiny new tech instead of watching how your actual users struggle daily. When I'm on-site with clients, I literally sit next to their AP team or warehouse staff and watch them click--that's where you spot the automation gaps that actually move the needle. **I host Beyond ERP specifically to steal ideas from other industries.** Last month I interviewed a logistics CFO who cut close time from 15 days to 3 using vertical specialization tricks I'd never considered--I tested it with two retail clients the following week. Cross-industry pattern recognition beats reading vendor whitepapers every time. **My litmus test: can this save my team 10+ hours weekly within 30 days?** When evaluating any automation, I demand proof-of-concept wins fast. We recently killed a "revolutionary" inventory forecasting tool after two weeks because it required more manual data prep than our old spreadsheets. If the ROI isn't obvious in your first month, you're automating the wrong problem.
**Start with one annoying bottleneck, not a grand digital change plan.** When we were managing the Homeless Management Information Systems project for San Antonio, I watched teams waste months debating the "perfect" system while daily inefficiencies bled time and money. We fixed one painful process first--the intake workflow--and let that quick win build momentum for bigger changes. **I stay informed by watching what actually breaks in our 24/7 monitoring operations at VIA Technology.** Real system failures teach you more than any conference. Last year, we noticed our clients' phishing incidents spiked 40% after GenAI tools went mainstream--that's when I knew cybersecurity training needed to move from annual PowerPoints to monthly bite-sized modules delivered through the same collaboration tools teams already use. **The secret is measuring time saved, not features adopted.** We pushed one manufacturing client to automate just their invoice approvals--nothing sexy. That single change freed up 6 hours per week for their finance person, who then had bandwidth to negotiate better vendor terms. They saved $30K annually from automation that cost them $2K to implement.