I am seeking 125 words and a photo for uniquely shaped bottles in the spirts and wine industry. If you have a funky bottle shape, or an interesting outside vessel for your spirits and wine, or if an artist is involved, we are looking for your information. Must send photo. We are creating a round-up story It's All in the Eye - to showcase the most interesting bottles for PR%F the Magazine, the beverage magazine distributed by Food & Beverage Magazine to its 15 million monthly readers.

I recently worked with a craft distillery that uses a bottle shaped like a vintage key, which is both a nod to their brand's story and a conversation starter. The design was created by a local artist who specializes in custom glasswork. The unique shape stands out on shelves and adds a personal touch that's become a signature feature of their premium spirits. The bottle's intricate design isn't just for aesthetics; it also enhances the user experience, making it a memorable gift or collector's item. After launching the new packaging, the distillery saw a significant uptick in brand awareness and customer engagement, with many people sharing photos of the bottle on social media. This level of creativity in packaging has proven to be a great way to differentiate in the competitive spirits market.