Maximizing marketing ROI is crucial for business success in today's data-driven landscape. Featured.com presents a curated directory of leading marketing ROI experts who specialize in measuring, analyzing, and optimizing return on investment for marketing initiatives. These professionals bring a wealth of experience in performance measurement, marketing analytics, and strategic decision-making. Their insights have been featured in top-tier publications, offering actionable advice on improving marketing efficiency and effectiveness. For publishers and journalists, this directory provides quick access to authoritative sources for articles on marketing performance and ROI. For marketing professionals, it's an opportunity to showcase expertise and connect with media outlets seeking trusted voices in the field. Explore our expert profiles to find the perfect marketing ROI specialist for your next story, interview, or consulting project.
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Showing 20 of 4,232 experts
Digital Marketing & Creative Consultant at AnthonyNealMacri.com
Anthony Neal Macri is a growth strategist, creative director, and user-acquisition lead who has spent the past decade and a half helping startups and consumer brands stop “marketing loudly” and start scaling intentionally. He blends performance marketing with narrative craft — part data scientist, part storyteller, part “I can fix that funnel” therapist. Before advising founders, he cut his teeth building acquisition engines inside high-pressure, high-competition verticals where every click had to justify its existence. His campaigns have helped turn early-stage products into seven-figure revenue engines, and he has led teams across paid growth, lifecycle, retention, conversion optimisation, and brand positioning — often at the same time, because startups don’t believe in neat job descriptions. In parallel with his tech and growth work, Macri serves as Creative & Marketing Director for Calabria Food Fest, a global-audience cultural festival in Southern Italy that pairs food, entertainment, and celebrity partnerships with tourism development. He oversees creative identity, international positioning, brand storytelling, and digital promotion — essentially: making sure the world realises Calabria is not just a location on a map, but a lifestyle with good espresso. He’s known for mixing strategy with humour (and occasionally espresso-fuelled honesty). Journalists tap him for commentary on what really drives user behaviour, why “growth hacking” died the day privacy laws woke up, and how brands can build audiences without surrendering their dignity to clickbait. When he isn’t planning acquisition funnels or festival run-of-show campaigns, he mentors early-stage founders and doomscrolls new ad platforms so you don’t have to.
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Fractional CMO at JBNC Marketing Group
Throughout my career in marketing, I've worked with mission-driven businesses to help grow demand, standardize processes, and differentiate brand value within crowded markets. Today, I'm focused on sharing what I've learned along the way - providing fractional marketing strategy and services to SMBs looking to grow and scale, and by mentoring the next generation of marketing talent. My core values are trust, authenticity, partnership, and transparency, and they exist in everything I do, personally and professionally. I am have been a member of Forbes Communications Council since 2017 and have served on the volunteer board of the American Marketing Association's Triangle (NC) Chapter since 2022. I was elected to serve as the chapter president in July 2026.
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SEO at Zand Marketing
Transformative Digital Experiences: Who We Are: What fuels us…passion. The team at Zand digital marketing agency Canada understands in order to achieve results and a high degree of excellence we have to love what we do –and we do! As a well-reputed online marketing agency in Canada, we always adopt a customer-centric approach. Our team of highly talented marketers each brings a unique and specialized skill set to help you plan and achieve your desired marketing and business goals. Let us digitally activate your brand, and show you why the brands with the best digital experiences —who engage with their customers the way they want to be engaged—always win. Zand marketing transforming businesses everyday through digital marketing expert in Canada.
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vCMO & Lead Consultant at SearchJet Digital Marketing
As the Virtual Chief Marketing Officer (vCMO) and Founder of SearchJet Digital Marketing Services, I help businesses turn strategy into execution—offering executive-level marketing direction without the cost and complexity of a full-time CMO. Through SearchJet, I currently lead marketing strategy for CFO Business Solutions, Dashcash Loan Solutions, and Next Ride Motors Corporation, driving end-to-end initiatives in brand development, lead generation, digital transformation, and revenue acceleration. SearchJet is more than a consultancy—it’s where I combine C-suite strategy with hands-on implementation, ensuring marketing isn’t just a function, but a driver of business growth. I embed myself into teams, build smart frameworks, and align creative, content, and digital channels with bottom-line goals. Alongside my vCMO work, I’ve maintained a long-standing career as a Freelance Digital Marketing Consultant, which keeps me deeply grounded in execution. That blend of strategic leadership and tactical know-how allows me to see the big picture—and act on it. I’ve worked with clients in the US, Canada, Australia, Singapore, Switzerland, etc., helping them scale visibility, authority, and conversion through integrated digital strategies. From SEO audits and technical optimization to conversion-optimized websites and full-funnel campaigns, I build systems that perform at scale. Here’s what I do best: ✅ vCMO Leadership – executive-level marketing without the full-time overhead ✅ SEO & Visibility – from audits and technical SEO to link building and content optimization ✅ Conversion Strategy – CRO, UX, funnel design, and messaging that moves ✅ Scalable Growth Engines – paid media, automation, and campaigns that deliver results One of my standout strengths is earned media. I’ve secured 1,000+ placements for clients in outlets like Forbes, CNN, HubSpot, Entrepreneur, USA Today, Huffington Post, and more. I’ve also coordinated exclusive interviews in Authority Magazine and Forbes, helping founders establish lasting credibility and thought leadership. If your business is growing but your marketing isn’t keeping up—if you need leadership, clarity, or simply a partner who can translate vision into results—I’m ready to step in. With the precision of a Digital Marketing Consultant and the perspective of a vCMO, I help brands grow smarter—not just louder.
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Chief Marketing Officer / Marketing Consultant at maksymzakharko.com
Driving growth through strategic vision, data-driven insights, and innovation. Expert in media buying, user acquisition, and team leadership. Published author, industry speaker, and judge. 151+ certifications, MBA, and 10+ years in digital marketing. With a decade of experience in marketing strategy, digital innovation, and team leadership, I specialize in turning business challenges into measurable successes. My approach combines strategic vision, data-driven insights, and technical expertise to create impactful campaigns that align with organizational goals and deliver sustainable growth. What I Bring to the Table 1. Digital Marketing Expertise 🌐 I bring advanced knowledge across tools and channels, including programmatic advertising, Google Ads, paid social media, affiliate marketing and emerging technologies. This ensures a comprehensive, future-ready approach to your marketing efforts. 2. Data-Driven Strategies 📊 Leveraging analytics and consumer insights, I design campaigns that maximize ROI while optimizing resource use. My technical background in HTML, CSS, JavaScript, Python, SQL, Power BI, and Tableau ensures data is transformed into actionable strategies. 3. Proven Leadership 🤝 I excel at building and leading high-performing teams. Through mentorship and collaboration, I foster innovation and deliver results that consistently exceed expectations. 4. Lifelong Learning 🎓 With a Bachelor’s and Master’s degree in Digital Marketing, an MBA, and 130+ certifications from industry leaders like Google, Meta, and HubSpot, I stay ahead of trends to deliver cutting-edge solutions. Key Achievements: Published Author: Digital Marketing Roadmap, a practical guide available on Amazon and 15+ marketplaces. 📚 Industry Recognition: Judge for awards like the Stevie Awards and Internet Advertising Competition Awards. 🏆 Thought Leadership: Speaker at IAB Poland and other industry events, sharing actionable insights on marketing innovation. 🎤 Core Competencies ✅ Marketing Strategy & Execution ✅ Brand Management & Positioning ✅ Customer Acquisition & Retention ✅ Media Buying & Campaign Optimization ✅ Data Analytics & Consumer Insights ✅ Team Leadership & Development Let’s Collaborate 🤝 I’m passionate about using marketing and technology to drive growth and innovation. If you're seeking a results-driven CMO to elevate your brand, let’s connect to discuss how I can contribute to your success.
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Digital Marketer at Upwork
I’m a results-driven Digital Marketer with proven experience in managing Facebook, Instagram, and Google Ads campaigns for e-commerce, fashion, and niche businesses. With a strong grasp of SEO, keyword strategy, and conversion optimization, I help brands grow visibility, traffic, and sales — efficiently and affordably. From building effective sales funnels to optimizing ad creatives and targeting, I focus on ROI-first marketing. I also offer in-depth competitor analysis, SEMrush insights, and tailored solutions for platforms like Shopify, WordPress, and WooCommerce. Let’s work together to scale your brand through data-backed digital marketing!
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Senior Marketing Consultant at BeastBI GmbH
I am the founder of BeastBI GmbH, a digital consultancy specializing in digital marketing. Whether it's marketing analysis, restructuring, or migration. We focus on optimize marketing budgets and improve ROIs. HubSpot and Google Ads certified and partner. With over a decade of experience across CRM, Paid Ads, SEO, (B2B) leadgen and marketing analysis, I combine technical know-how with a deep understanding of marketing & business strategy. I work and lead a remote team, scaled international campaigns. I also support companies as interim head of marketing and similar positions.
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Digital Marketing Analyst at Terakeet
Consumer insights professional with a focus on insurance and financial services.12+ years of digital marketing expertise including 10 years agency side working with global brands across insurance, financial services, retail, and media.Obsesses over consumer behavior, market trends, and product innovation.Executes deep dives into industries and market segments to reveal customer needs, align product roadmaps, and clarify competitive landscapes.Translates qualitative and quantitative insights to action, ensuring strategies are backed by data and continuously optimized for growth and efficiency.My personal values are:- Always ask why- Lift others up- Exceed expectations——————————————————What people say about Jonas:"These insights are AWESOME. Thanks for sharing, and more importantly, thanks for LEADING." — CMO"I appreciate how you go above and beyond and have not been scared to bring your voice to the industry" — Cofounder"These insights will be transformational in how we deliver." — Chief Technology Officer
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Digital Media & SEO Strategist at ITCC
Let’s cut to the chase. Getting found on Google is no longer enough. 🤷♂️ Your online audience needs to be people who are "ready to buy" 💲 = what you are "ready to sell" 📦. That’s what grows your business and keeps the lights on. Anything else is just noise. 🔇 In today’s AI-powered search landscape, a lot of spotlight is on getting the old strategies and activities being carried out using the new AI tools. Same playbook, new power tools - AI’s not a magic fix. What was difficult earlier > is now easy. What was impossible > is now possible but difficult. To grow your business = you need to stand out. Generating content on AI to get the same blogs done is not going to cut it for you. 🔴 👉 Plenty of SEO campaigns bring in traffic, but if your website isn’t converting, you’re leaking leads. That’s the trust gap most businesses are stuck with. 👉 And with AI search cutting straight to answers, if your brand’s not optimised for the next generation of search, you’re already falling behind. What matters more today is how you can win the trust of your clients and get conversions, and start showing up where it really counts, including in AI Overview search results. We don’t waste time on vanity metrics or multi-page reports you’ll never read. We focus on what actually grows your business. Period. 💡 Quick Wins, Fast Impact (3 Months): Powerful Google Ads, smart email campaigns, and automation strategies to boost your pipeline now. 💡 Long-term SEO Strategy (6+ Months): Future-proof your brand in AI-powered search with structured content, strong technical SEO, and high-authority relevant backlinks. 💡 Real-Time Campaign Reporting: Transparent, live dashboards via Looker Studio - no more waiting for end-of-month reports you can’t understand. 💡 Brand Positioning That Connects: Crafting a compelling, conversion-focused brand story that attracts the right audience, solves their problem and earns their trust. Give us three months. We’ll prove our value. No buzzwords, no guesswork, just smart, results-driven marketing that moves the needle. 📞 Ready to stop wasting website traffic? I am happy to go through your Google Analytics account and share what's not working for you today. Book a no-obligation 30-minute call today!
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Digital Marketing Strategist at Acorn Digital Consultants
Results-driven Digital Marketing & SEO Specialist with 5 years of experience managing 50+ projects across B2B, B2C, SaaS, healthcare, finance, interior design, and international markets. Skilled in technical SEO, on-page SEO, content strategy, AI/AEO/GEO optimization, and performance analytics. Experienced in leading teams, managing client communication, and executing end-to-end digital strategies that improve visibility, traffic, and lead generation. Strong ability to coordinate multiple projects, solve complex SEO challenges, and adapt quickly to evolving AI-driven search environments.
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Digital Marketing Company at Reboot ROI
We are a team of healthcare marketers, data scientists, and technologists dedicated to helping healthcare organizations thrive in the digital age. Our mission is to empower healthcare providers with the digital marketing tools and strategies they need to reach more patients, improve health outcomes, and grow their practices. We believe that by combining cutting-edge technology with a deep understanding of the healthcare landscape, we can create a more connected and accessible healthcare ecosystem for everyone. Our Vision To be the world's most trusted and effective digital marketing partner for the healthcare industry. Our Approach A data-first, ROI-focused methodology supercharged by proprietary AI. Our Core Values The principles that guide our work and our partnerships. Innovation We are relentless in our pursuit of better ways to deliver results, leveraging AI and technology to stay ahead. Integrity We operate with transparency and honesty. Our clients' trust is our most valuable asset. ROI-Focused We are obsessed with performance. Every action we take is aimed at delivering a measurable return on investment.
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Digital Marketing Manager at Think Orion
Experienced Growth Marketer & Marketing Ops individual with experience bringing strategy into execution with help of martech tools and performance marketing.Areas of expertise:- Planing and Implement tech solution (Martech)- Affiliate Marketing- Advanced Conversion Tracking for Performance Marketing- Google Analytics (GA4)- Google Tag Manager- Conversion Tracking for Ecommerce websites- Search Engine Optimization- Marketing Automation & Funnels- Email Marketing- Google Search Ads with added experience in Google Shopping & Feed Optimization- Go HighLevel Expert- Learning Management System (Kajabi, Teachable, Thinkific, etc)- Webinar Software (Webinar Jam, Easy Webinar, etc)
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Fractional Marketing Manager at Dalal Sabra - French Canadian Voice Actress
I specialise in creating long-form copy that converts for B2B SaaS. I am passionate about researching new topics and exploring additional angles that other resources have not covered by delving deep into understanding the communities who are using new technology first-hand. By undertaking detailed research into upcoming technology I have been able to publish new blog content which ranks in the SERPs within days for terms that attract enterprise-level leads. As a consultant/interim growth marketing manager, I have been responsible for identifying and implementing strategies to drive growth for numerous clients across a variety of industries (including FinTech, hospitality, eCommerce and B2B SaaS). This often involves creating and executing organic growth marketing campaigns, analysing data to understand the effectiveness of current marketing efforts, and continually seeking out new opportunities for growth.
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Indepedent Digital Marketing Consultant at Freelance
Here is my website <a href="https://www.seolondonsurrey.co.uk/">https://www.seolondonsurrey.co.uk/</a> . I'm available for comment - I require a "dofollow" credit link. I specialise in: - online lead generation - Generative Engine Optimisation (GEO) Services focused on Google Gemini & Chatgpt - manual link building services (I don't buy backlinks) - PPC ad management (inc. Google Shopping) - digital marketing and international & multilingual / local SEO strategy - "Google skills" / SEO training - (technical) SEO audits (including keyword research, competitor analysis etc) - store optimisation for Amazon / Ebay & Shopify's Shop App / Shop.app Online Marketplace - SEO copywriting and keyword-researched based content strategy (training) - maximising clients non-paid online visibility on search engines (please ask me about the latter as this involves working to diminish your competitors' websites and profiles online visibility as well)
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Business Manager - Digital Marketing at GMR Web Team
Rahul Anand is a seasoned digital marketing strategist and Business Manager – Digital Marketing at GMR Web Team, with extensive experience in B2B lead generation, content marketing, and full-cycle digital project management. Over the years, Rahul has led high-performing teams to deliver results across SEO, paid campaigns, social media, and CRM, helping clients—especially in healthcare and service-based industries—achieve meaningful growth. His expertise extends into AI-driven search marketing and content optimization, where he actively integrates tools like generative AI, prompt engineering, and agentic search strategies to drive smarter, faster outcomes. Rahul is certified in "Become an AI-Powered Marketer" by Semrush, has completed BrightLocal’s agency growth program, and holds a recent certification in Prompt Engineering, making him well-equipped to navigate the future of search and AI-first content strategies. Rahul’s strategic vision, combined with hands-on execution, makes him a go-to resource for businesses looking to scale their digital presence with precision and innovation.
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Associate Director at Marcitors
Currently serving as Associate Director at Marcitors and Knowledge Excel, I specialize in driving strategic initiatives in digital marketing, market research, and analytics. My role encompasses leading cross-functional teams to execute performance-driven marketing strategies, leveraging tools like Google Analytics 4 (GA4), customer data platforms (CDPs), and marketing automation systems to optimize campaign effectiveness and ROI. At Marcitors, I focus on developing integrated SEO strategies, PPC advertising campaigns, and social media management frameworks, ensuring data-backed decision-making and impactful client results. In my Knowledge Excel role, I spearhead market research projects and cross-platform tracking solutions, utilizing advanced methodologies to deliver actionable consumer insights and enhance digital transformation efforts. With expertise in marketing technology, analytics platforms, and operational optimization, I align marketing and data-driven processes to deliver measurable growth and value for diverse industries.
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CMO at LIFTOFF Digital Marketing
I help businesses grow through the power of digital marketing. By drawing on my experience working with a wide variety of clients and industries, I find the values and people stories that genuinely set a company apart and craft messages that pull customers, employees and partners in for the long-haul. I have worked with multimillion-dollar real estate developers, a multimillion-dollar casino, several industrial companies, dozens of sustainable fashion brands, several charities, travel organizations and more. I have a proven track record for increasing ROI with Google Ads, driving sales through a variety of online mediums, growing social media followings for multiple companies spanning several industries and increasing website traffic by leveraging the power of SEO. But what's my big why? At my core, I want to see conscious business become the norm, and I want to see local and small businesses succeed! Many of my family members are small business owners and I have been working alongside conscious and sustainable business owners to increase awareness about their products since 2014. I see how hard they all work and I think they deserve success!
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Digital Marketing Executive at MeasureMinds Group
Raisul is a full-stack digital marketer with expertise in SEO, Social Media Marketing, Email Marketing, Google Ads, GA4, GTM, and CRO. His passion for learning AI and marketing analytics makes him an exceptional marketer.
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Director of Digital Marketing at Digital Ceuticals
With over 10 years of experience in digital marketing, I specialize in engineering the systems that drive growth. My focus is on architecting automated, scalable workflows for SEO, content, and website monetization. The same data-driven methodology I used to build and sell a portfolio of websites for mid-six-figure to high-six-figure. My work exists at the intersection of SEO and AI, always aimed at creating a decisive and profitable competitive advantage. I've gotten clients featured on Forbes, Entrepreneur, Yahoo Finance, NASDAQ, AOL, Progressive, Realtor, to name a few. I enjoy providing results and helping others achieve the results they are after.
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Digital Marketing Lead for AEC at Tejjy Inc
I lead the voice of Tejjy Inc., one of the USA’s top AEC firms. Over the past 15 years, I’ve grown alongside the company, leading its marketing journey from humble beginnings to becoming one of the most trusted names in architectural and engineering solutions in the USA. As Marketing Director, I lead the full spectrum of our brand strategy, shaping everything from digital presence and content to outreach campaigns and industry showcases. My focus has always been clear: to position Tejjy Inc. as more than just a service provider, but as a forward-thinking, trusted name in the AEC landscape. Every platform, every initiative, and every interaction is designed to not only reflect who we are, but to elevate how we’re perceived. I’m also proud to have hosted a successful webinar, focusing on how digital AEC practices can support pre- and post-disaster resilience and management in the U.S., an area I believe is critical in today’s world. In 2023, I represented our firm at the AHR Expo in Atlanta, where I showcased our projects and built relationships with fellow industry leaders. I come from a background of discipline and resilience. Being an Army wife has shaped my ability to lead with grace under pressure. I bring that same spirit into every campaign, every challenge, and every new learning opportunity. I’m a firm believer in staying curious, constantly researching trends, and always exploring what’s next. Beyond strategy and execution, I take pride in being a mentor and guide, both to my team and to those who are starting out in this field. If there’s one thing I’ve learned, it’s that marketing is not just about selling a service, it’s about earning trust. And that’s exactly what we do at Tejjy Inc., every day. As I continue to navigate the ever-evolving world of marketing, I remain inspired by the promise of authentic growth and creative innovation.
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Showing 20 of 4232 experts
Marketing ROI experts can significantly enhance your content strategy by providing data-driven insights and best practices. They can offer valuable perspectives on measuring content performance, identifying high-impact channels, and optimizing resource allocation. Their expertise can help you create more targeted, effective content that delivers measurable results and a higher return on your marketing investments.
Being listed as a Marketing ROI expert on Featured.com offers numerous advantages. It increases your visibility to top publishers seeking expert insights, potentially leading to high-profile media mentions and thought leadership opportunities. This exposure can enhance your professional reputation, expand your network, and attract new clients or career opportunities. Additionally, it provides a platform to share your knowledge and contribute to important industry discussions.
Marketing ROI experts stay current by continuously analyzing industry data, attending conferences, and participating in professional development courses. They often engage in ongoing research, experiment with new tools and technologies, and network with other professionals to exchange insights. Many also contribute to or follow respected industry publications, podcasts, and webinars to keep abreast of the latest trends, algorithms, and best practices in digital marketing and ROI measurement.
Marketing ROI experts typically focus on a range of key performance indicators (KPIs) to evaluate campaign success. These may include Customer Acquisition Cost (CAC), Lifetime Value (LTV), Conversion Rates, Return on Ad Spend (ROAS), and overall Return on Investment (ROI). They also analyze engagement metrics, such as click-through rates and time on site, alongside business impact metrics like sales growth and market share. The specific metrics prioritized often depend on the campaign goals and the company's overall business objectives.