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  1. Home
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  3. Workflows
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  5. Find Creators

Featured Workflows

Find Creators Workflow

Find Instagram, TikTok, and YouTube creators making content relevant to your niche. This workflow keeps searching and delivers a fresh list to email or Slack, so you can get your brand in front of your customers.

Start with this template →Ask Featured to build it

Instagram, TikTok, and YouTube · Daily, weekly, or monthly · Email or Slack delivery

Ways PR pros run Find Creators

Instagram, TikTok, and YouTube creators making content in your niche. Tap a setup and Featured's chat will configure it with you.

  • Niche watch

    Watch your niche

    “Set up a workflow that finds Instagram, TikTok, and YouTube creators making content about home coffee brewing every week and emails me the list.”

    Open in Featured
  • TikTok

    Stay on one platform

    “Set up a workflow that finds TikTok creators posting about trail running shoes and sends the list to Slack every week.”

    Open in Featured
  • YouTube

    Find reviewers

    “Set up a weekly workflow that finds YouTube creators reviewing standing desks and emails me the matches.”

    Open in Featured
  • Instagram

    Reach a category

    “Set up a workflow that finds Instagram creators making content about clean skincare and delivers a weekly list to email.”

    Open in Featured
  • Audience size

    Set a follower floor

    “Set up a weekly workflow that finds Instagram, TikTok, and YouTube creators with at least 50,000 followers making content about personal finance.”

    Open in Featured
  • Location

    Watch a region

    “Set up a workflow that finds creators in Canada making content about winter cycling and emails me every week.”

    Open in Featured
  • Language

    Match the language

    “Set up a weekly workflow that finds Spanish-language creators on Instagram and TikTok making content about small-business accounting.”

    Open in Featured
  • Launch

    Search daily for a launch

    “Set up a daily workflow that finds creators making content about electric bikes and sends the list to Slack.”

    Open in Featured
  • Agencies

    One workflow per client

    “Set up a workflow for our outdoor-apparel client that finds creators making content about hiking gear and delivers a weekly digest to their Slack channel.”

    Open in Featured
  • Monthly

    Keep a steady watch

    “Set up a monthly workflow that finds YouTube creators making content about SaaS onboarding and emails me the list.”

    Open in Featured
  • Category

    Cover every platform

    “Set up a weekly workflow that finds creators making content about gluten-free baking across Instagram, TikTok, and YouTube.”

    Open in Featured
  • Founders

    Find interviewers

    “Set up a weekly workflow that finds creators interviewing B2B founders and sends the matches to email.”

    Open in Featured

What it matches

Instagram, TikTok, and YouTube creators making content relevant to the niche you describe.

When it looks

Weekly for most brands; daily around a launch; monthly once the program is steady. Hourly is not available for this template.

Where results go

Email or Slack — a batched list with platform, handle, audience size, and the posts that matched.

How Workflows work

Tell Featured what to monitor, when to look, and where to send results.

  1. 01

    Name the niche

    The topics your customers already watch, in plain language. “Creators making content about home coffee gear” is a complete spec.

  2. 02

    Featured keeps searching

    On every run, the workflow looks across Instagram, TikTok, and YouTube for creators posting about that niche — or only the platforms you choose.

  3. 03

    Reach out from the list

    Matches arrive in email or Slack with the creator, the platform, and the posts that matched. You reach them on their own platform. Chat can draft the note; you send it.

Why run creator discovery as a workflow

A creator list goes stale. A search that repeats does not.

  • 3

    Instagram, TikTok, and YouTube

    One workflow searches the three platforms your customers actually watch. Narrow to one when a campaign lives there.

  • Niche

    Content, not a follower dump

    Matches are creators making content relevant to your niche, with the posts that earned the match attached.

  • Cadence

    A list that keeps arriving

    Daily, weekly, or monthly. Each delivery is a batched list in email or Slack, ready for the next round of outreach.

Prefer a one-time search?

Ask in chat for creators in your niche. When the list looks right, turn the same ask into this workflow.

Try it in chatSee all workflows

About Featured

  • Every 6 seconds

    an expert connects with a publisher across Featured's platforms

  • 100,000+

    experts, founders, and comms teams use Featured's platforms

  • 2,500+

    publishers fill content gaps with Featured experts

Same features. Only usage scales.

Find Creators workflow — frequently asked questions

What does the Find Creators workflow do?+−

It finds Instagram, TikTok, and YouTube creators making content relevant to your niche and delivers a fresh list to email or Slack on your schedule. Each match includes the creator's platform, handle, audience size, and the posts that matched.

Which platforms does it search?+−

Instagram, TikTok, and YouTube. Leave all three on to search every platform, or narrow the workflow to the ones you want to reach.

How often should it run?+−

Weekly suits most brand programs. Go daily around a launch, or monthly once the niche is steady. Find Creators does not run hourly.

Does it message the creators?+−

No. The workflow delivers the list. You reach creators on their own platform. Featured's chat can draft that outreach; you review it and send it.

Can I narrow the search?+−

Yes. Filter by platform, a minimum follower or subscriber count, location, or the language they post in. Skip a filter and the search stays broad.

Do I need a paid plan?+−

No — workflows are available on every plan, including Free. Runs pause when the daily usage cap is hit; a Free workspace's first run may pause on the 10¢ cap. You can try a creator search in Featured chat before you automate it.

What arrives in each delivery?+−

A batched list of creators — name, handle, platform, audience size, and the posts that matched your niche — with a short reason each one matched. Open any match in Featured to review it before you reach out.

Explore more

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Get your brand in front of your customers

Start the workflow once and let Featured keep finding creators in your niche.

Start with this templateAsk Featured to build it

Same features. Only usage scales.

Every plan includes creator discovery.

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Example usage

Chat with Featured to explore 2–3 media opportunities per week and see how AI-powered PR works.

  • Featured Chat for discovering media opportunities
  • Daily pitching tools to reach journalists
  • Journalist request matching
  • Core workflows to speed up outreach
  • A gentle daily allowance to learn the platform
Most popular
Lite

For solo practitioners running focused PR.

$29Per month, billed annually at $348

Example usage

Monitor HARO and similar feeds, draft pitches in Featured Chat, and ship a steady weekly cadence without burning out.

  • 5× more AI usage than Free
  • Everything in Free, plus:
  • Workflows across your saved opportunities
  • Deeper AI chat for drafting and research
  • Higher limits for active weekly pitching
Pro+

For agencies and teams at maximum throughput.

$239Per month, billed annually at $2,868
Pro · 5×Pro+ · 20×

Example usage

Run multiple brands in parallel, max out daily credits, and keep every workflow and journalist touchpoint in one place.

  • 20× more usage than Lite
  • Everything in Lite, plus:
  • Maximum daily allowance for credit-based actions
  • Built for teams that live in the product