Expert Peer-to-Peer Lending Consultants

I’m P. Blake Renda—entrepreneur, investor, and co-CEO of Veedor Holdings LLC based in Naples, FL, with a satellite office in Santa Monica, CA. Veedor Holdings LLC, in addition to making strategic investments, owns and operates Dragon Horse Agency, Dragon Horse Publishing, and Moxie Creed. My professional journey began while attending the University of Southern Calfornia as an intern at NBC Studios, which led to a full-time position upon graduating. I then pivoted to law and then finance which ultimately lead me to Wall Street in 1996, where I was part of small team in Palo Alto, CA managing over $20 billion in technology-sector assets at J. & W. Seligman & Co. and in 2000 I earned recognition as one of Institutional Investor Magazine’s “Best of the Buy Side.” In 2006, I joined the New Dimensions Growth Team of American Express Asset Management in La Jolla, CA, as the T/M/T manager across six growth funds with $40 billion plus in AUM. In 2004, I was nominated for Institutional Investor Magazine's "Best of the Buy Side." Those years instilled in me the importance of rigorously vetting opportunities and leading with foresight—skills that I have consistently applied to every entrepreneurial venture. From 2011 to 2015, I helped transform a boutique Florida skincare startup into a nationally recognized, multi-award-winning brand, culminating in its public listing via SPAC. I exited that company and launched Veedor Holdings LLC with my Co-Founder, Julie Koester. Today, we own and operate Dragon Horse Agency, a multi-award-winning, bi-coastal agency serving global clients known for delivering business strategy and marketing under one roof. We also own Dragon Horse Publishing, an award-winning publishing company, and Moxie Creed, a wellness lifestyle e-commerce company. Beyond the accolades, successes, challenges, and failures, I live with a deep belief in resilience, mentorship, and shared success. I’m a proud father, a former youth volleyball coach, and a passionate advocate of Ubuntu—"I am because we are." Whether scaling startups, navigating global markets, or building culture, I bring the same competitive spirit and collaborative ethos to every endeavor. Success isn't about accolades—it’s about legacy, community, and the courage to keep moving forward. As Winston Churchill said, “Success is not final; failure is not fatal; it is the courage to continue that counts.”

Sharon has over 20 years of experience in tax and accounting. She received her Master of Science in Accounting – Tax Consulting degree from the University of Virginia. She spent the first 13 years of her career in public accounting, including over 5 years at Deloitte where she worked as a senior tax manager. She then moved to industry and she was a corporate tax director at a public company before she started her own tax practice in early 2018. Sharon has in-depth knowledge and broad experience in a variety of tax areas, and she has served various types of clients such as individuals, estate and trust, corporations, and partnerships. She specializes in U.S. federal taxation, and she also has hands-on experience in multi-state and international taxation. Sharon became a crypto investor and blockchain enthusiast in 2017. Since then, she quickly became one of the top crypto tax experts in the U.S. She published articles on Bloomberg Tax and was interviewed by news media such as CoinDesk. She created an online course called Mastering Cryptocurrency Taxation and published an eBook called A Quick Start Guide to Cryptocurrency Taxation. In early March 2020, Sharon was invited by the IRS to attend the first-ever Virtual Currency Summit in Washington, DC.