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Trusted Storytelling in Marketing Experts 2025

Storytelling in marketing has become an essential strategy for brands looking to connect with their audience on a deeper level. Featured.com's expert directory showcases a handpicked selection of marketing storytellers who have mastered the art of crafting compelling brand narratives. These professionals, featured in top-tier publications, offer invaluable insights on content strategy, audience engagement, and the power of narrative in driving business results. For publishers and journalists, our directory provides quick access to authoritative voices in marketing storytelling, ensuring your articles are enriched with expert perspectives. Marketing professionals can leverage this platform to showcase their expertise, gain media exposure, and connect with potential clients or collaborators. From startups to global brands, these experts understand how to weave stories that resonate and convert. Explore our directory to find the perfect storytelling expert for your next marketing project or article.

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Josh Ritchie

Cofounder at Column Five

B2B marketing
Content Marketing

Cofounder of Column Five, a b2b marketing agency that specializes in brand and content marketing for SaaS companies. An expert in marketing and brand storytelling, he is the host of the "Best Story Wins" podcast, which features conversations with marketing leaders who are winning hearts, minds, and marketshare. He is also the co-author of “Infographics - The Power of Visual Storytelling” and has taught courses on information design at Columbia University.

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Max Kringen

Founder + Chief Storyteller at Tellwell Story Co.

Adobe Creative Suite
Advertising
Blogging
+2 more

Max Kringen is the founder and owner of Tellwell Story Co., a creative studio that specializes in branding, design, and web services. Over the past decade, Max has led the company from its inception to a successful and respected firm, working with a diverse range of clients, from small, impactful non-profits to Fortune 100 companies nationwide. His entrepreneurial spirit and passion for storytelling have been the driving force behind Tellwell's growth and success. Max's approach to business is characterized by a deep commitment to his team and clients, valuing relationships and the power of storytelling in creating impactful and meaningful connections. Under his leadership, Tellwell has become known for its story-focused, empowering, and service-oriented approach, prioritizing content-first, consistency, user-centric design, and integrated creativity. Max's vision for Tellwell is not just about business success but also about making a positive difference in the world through the art of storytelling.

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Joe Douglass

Legal Storyteller at Clear Eyed Media

Investigative Research for Legal Video Production
Legal Storytelling for Litigation
Professional Videography and Editing for Legal Cases
+2 more

As a Legal Storyteller, I bridge the gap between the legal and media worlds, using my background in investigative journalism and video production to deliver powerful narratives for attorneys and their clients. My work centers on crafting settlement documentaries, day-in-the-life videos, and demand videos—stories that go beyond mere facts to resonate with the human experience. I’ve seen firsthand the impact of strategic storytelling on legal outcomes, and I’m committed to helping attorneys communicate their cases in ways that drive results. A former professional screenwriter with nearly two decades of investigative reporting and producing experience, including three Emmy nominations, I bring a high standard of journalism and a creative, impactful approach to every project. My process is research-driven: I dig deep through public records, analyze court documents, and engage with the finer details to uncover elements that give each story its fullest context. Whether it’s uncovering OSHA reports, logging body-worn camera footage, or bringing the voices of families to life, I believe every narrative should be built on a foundation of truth and emotional clarity. I currently lead Clear Eyed Media, specializing in legal media services and leveraging my experience to transform complex legal stories into compelling, accessible content. From wrongful death cases to personal injury, I’m dedicated to creating narratives that support attorneys in securing fair settlements for their clients. I aim to support legal professionals with media that not only informs but also resonates with adjusters, defendants, and sometimes even juries. I also run Tribute Video Pro, producing personalized tribute videos celebrating lives and moments worth remembering. This work has allowed me to bring a similar storytelling approach to personal occasions, blending professional videography with an intimate look at individuals’ lives. Each project reminds me of storytelling's power to connect and convey meaning, whether in a legal context or a personal one. Driven by a belief in the power of story to influence and inspire, I’m here to help attorneys and clients present their cases authentically and precisely. I see storytelling as an essential tool for justice and creating lasting impact.

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Tom Haberman

CEO | Creative Director at Studio4Motion

Los Angeles, CA, USA
Digital Marketing
Visual Storytelling

Tom Haberman, CEO and Creative Director of Studio4Motion, has more than two decades of experience in branding, marketing, and digital innovation. Over the years, he has consistently driven success for photographers and other creative professionals by championing cutting-edge strategies for remote client acquisition and engagement. Through the development of the Ultimate 8-Step Marketing Strategy and the Content Cascade System, Tom has helped countless professionals attract high-quality leads, cultivate strong client relationships, and close deals—entirely online. His approach combines creativity with technology, offering practical, step-by-step methods for building trust and rapport in virtual settings. Tom has written 7-Figure Photography Business Secrets and The Practical Power of ChatGPT, where he merges hands-on experience with forward-thinking solutions. Having traveled to over 50 countries, he draws on a global perspective to understand diverse audiences and cross-cultural nuances in remote selling. Tom has also scaled multiple brands of his own—such as 1HEADSHOT.com, TomsWorldCollection.com, and TomsVisuals.com—giving him firsthand insight into effective remote business strategies. Tom’s philosophy centers on client-first storytelling, a vital element in engaging today’s digital audiences. He is passionate about sharing proven techniques that help businesses thrive in an increasingly connected, online world, making him an ideal voice for anyone looking to enhance their remote sales and marketing success.

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Shannon Peel

Brand Storyteller at MarketAPeel

Adobe Photoshop
Advertising
Advertising Sales
+2 more

Creating content and ghost writing your brand story to engage your ideal audience. Publishing the APeeling Magazine. I'm unique in my industry because I have experience in sales, marketing, advertising, investments, design, and storytelling. People who want high quality results delivered within deadline call me

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Josh Hines

Founder | Hubspot Marketing & RevOps at Contineofy

Raleigh, NC, USA
Demand Generation
Digital Marketing
GTM
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I have been in marketing for nearly two decades after watching the movie "What Women Want" and telling myself I wanted to work in marketing. Starting at the age of 16 as a telemarketer, I managed to work up the different levels and now specialize in demand generation, content marketing, and marketing automation, working with a variety of tools such as HubSpot, Wistia, PartnerStack, Pendo, Riverside, StoryLane, Google Adwords, and WebFlow. Over the years, I have been fascinated by all things marketing and technology. Even though my career started with telemarketing, trade show demonstrations, and graphic design, it quickly transitioned into web design, digital marketing, and content marketing in 2009. The reason I love digital marketing is that it is always changing. Although businesses should stay true to their brand, values, and strengths, they always have new ways of sharing their stories, values, and advice through different channels. I am continuously excited to discover and implement these new strategies in the companies I work for. Having experience with small businesses and startups as well as working for marketing agencies and Fortune 500 companies, I understand the benefits of creating processes and structure so that all members of the team can engage and collaborate and create a positive experience for customers. I truly believe that if you want to go fast, go alone; but if you want to go far, go together. By working together and building off the strengths of everyone on the team, the sky truly is the limit.

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N'tchidje Doumbia

Video marketer at Great Things Studios

Montreal, QC, Canada
IP Video
Video Marketing
Video Production

N'tchidje Doumbia is a Montreal-based entrepreneur and founder of Great Things Studios, a video production company specializing in video marketing solutions. Starting as a sound engineer working with local Montreal artists, Doumbia's passion for music and technology began early when he would repair old audio amplifiers at home. He naturally transitioned into music video production when artists requested visual content. In 2009, Doumbia purchased his first professional camera and shot hundreds of music videos. Recognizing the limitations of Montreal's music scene, he pivoted to corporate video production in 2013. By 2018, he evolved his team's identity from video producers to video marketers, understanding video's powerful impact on business conversion rates. Under his leadership, Great Things Studios has completed projects across nine countries, including a documentary filmed at 6,052 meters altitude on Acotango Volcano. Today, Doumbia leads a team positioning the company as a strategic video marketing partner for businesses seeking enhanced customer engagement and sales.

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Cari Kaufman

Brand Strategist/Chief Wordsmith at Storyteller Wordsmith

Account Management
Career Development
Case Management Services
+2 more

Creative and productive business leader with proven organizational and project management successes. Builder of relationships and business development platforms with innovative problem-solving background. Experience blending productive business ideas while establishing structured processes and procedures. Military Veteran People Management Budget Analysis Consumer Engagement Event Strategy & Planning Quickbooks Experience Advanced MS Office Skills Leadership & Employee Evaluation Financial Analysis Social Media Strategy Project Management & Planning Accounting Experience Marketing & Advertising B2B Sales Team Leadership & Coaching Staff Training & Development Presentation Skills Change Management

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Robert Carnes

Marketing Director at GreenMellen

Atlanta, GA, USA
Communication
Copywriting
Digital Marketing
+9 more

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Léo Pinon

International Marketing Strategist at Go Fish Digital

Raleigh, NC, USA
Digital Marketing
Google Ads
International Marketing
+2 more

Léo Pinon is an International Marketing Strategist at Go Fish Digital. Léo specializes in pay-per-click and social media advertising for local and global businesses. With a passion for driving results, his expertise ranges from developing lead generation strategies for B2B companies to maximizing online sales for e-commerce stores.

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Drew Brucker

Head of Brand & Content at Goldcast

Account Management
Advertising
Advertising Sales
+2 more

I believe the best ideas live where creativity and curiosity shake hands. I’ve spent the last decade scaling B2B SaaS brands, driving $130M in marketing-sourced revenue, and leading teams to launch multiple products in record time. Along the way, I picked up an American Marketing Association 4 Under 40 Award (2023). Midway through 2023, I broke out on my own to provide creative and brand direction for teams that wanted to leverage AI in their visual storytelling. Since then, I’ve partnered with clients like Marriott, the Brooklyn Nets, Buddy, and IndieWalls, while offering AI creative guidance and education to brands such as Meta, TikTok, Ogilvy, McCann, Google, and VaynerMedia. I also co-host Midjourney Fast Hours, a podcast for creatives navigating this wild, AI-fueled frontier. My superpowers: Creativity, Curiosity, Content, Brand, Product, AI, Design, Innovation, Growth Mindset

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Sheri Otto

B2B Marketing Strategist for B2B

Advertising
Ai Applications For Growth
Analytics
+2 more

With over nine years of experience in B2B marketing, Sheri has driven significant business outcomes using demand-generation and lifecycle strategies while owning the strategic vision and execution of business growth plans measured by sales-qualified pipeline, MQL CVR, MRR, and ROI. Channels used in execution include email, chat, webinars, live events, paid search, SEO, and Internet PR. Sheri was 1 of 5 members to lead a team of 100 HubSpot marketers, helping to advance the business function of experimentation as measured by a 28% increase in employee Net Promoter Score YoY. Campaigns led by Sheri have included setting and managing stakeholder expectations and have resulted in triple-digit percentage increases in lead-to-opportunity conversion rates. Sheri was a mentor for HubSpot employees and a recognized leader, Sales coach, and trainer in the B2B marketing industry. Her mission is to drive business growth, create new and efficient ways for contacts to convert into customers, and inspire other marketers to do their best work.

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Bhavjot Singh Bhasin

Growth Executive at BuyRealFollows

Delhi, India
AI
Content Writing
Marketing
+2 more

Data-led marketer with experience scaling social media and SEO for D2C brands and media platforms. Sharing practical, no-fluff insights on what actually works in digital marketing today.

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Ioana Sima

Marketing Manager at Textmagic

B2B Marketing
Brand Positioning
Campaign Strategy
+4 more

Marketing Manager at Textmagic and architecture graduate turned content strategist. The architecture mindset was repurposed for content and marketing systems instead of physical spaces. My thing is helping SaaS and tech brands get seen by the right people. I’m most at home where content marketing, SEO, and product development overlap. I like systems that make sense, data that backs things up, and writing that doesn’t waste your time. Outside of work, I’m into fitness and video games. Both keep me sharp, and both remind me that progress happens step by step, not all at once.

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Zand Marketing

SEO at Zand Marketing

240 Superior Blvd Unit 207, Mississauga, ON L5T 2L2
SEO
Web Design

Transformative Digital Experiences: Who We Are: What fuels us…passion. The team at Zand digital marketing agency Canada understands in order to achieve results and a high degree of excellence we have to love what we do –and we do! As a well-reputed online marketing agency in Canada, we always adopt a customer-centric approach. Our team of highly talented marketers each brings a unique and specialized skill set to help you plan and achieve your desired marketing and business goals. Let us digitally activate your brand, and show you why the brands with the best digital experiences —who engage with their customers the way they want to be engaged—always win. Zand marketing transforming businesses everyday through digital marketing expert in Canada.

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Reetie Lubana

Digital Marketing Lead for AEC at Tejjy Inc

Rockville, MD, USA
Brand Communication & Content Planning
Client Acquisition & Relationship Building
Funnel Strategy & Digital Growth Campaigns
+2 more

I lead the voice of Tejjy Inc., one of the USA’s top AEC firms. Over the past 15 years, I’ve grown alongside the company, leading its marketing journey from humble beginnings to becoming one of the most trusted names in architectural and engineering solutions in the USA. As Marketing Director, I lead the full spectrum of our brand strategy, shaping everything from digital presence and content to outreach campaigns and industry showcases. My focus has always been clear: to position Tejjy Inc. as more than just a service provider, but as a forward-thinking, trusted name in the AEC landscape. Every platform, every initiative, and every interaction is designed to not only reflect who we are, but to elevate how we’re perceived. I’m also proud to have hosted a successful webinar, focusing on how digital AEC practices can support pre- and post-disaster resilience and management in the U.S., an area I believe is critical in today’s world. In 2023, I represented our firm at the AHR Expo in Atlanta, where I showcased our projects and built relationships with fellow industry leaders. I come from a background of discipline and resilience. Being an Army wife has shaped my ability to lead with grace under pressure. I bring that same spirit into every campaign, every challenge, and every new learning opportunity. I’m a firm believer in staying curious, constantly researching trends, and always exploring what’s next. Beyond strategy and execution, I take pride in being a mentor and guide, both to my team and to those who are starting out in this field. If there’s one thing I’ve learned, it’s that marketing is not just about selling a service, it’s about earning trust. And that’s exactly what we do at Tejjy Inc., every day. As I continue to navigate the ever-evolving world of marketing, I remain inspired by the promise of authentic growth and creative innovation.

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Adam Boucher

Director of Digital, AI & Marketing at Bottle Rocket

Darwin NT, Australia
crossfit
digital
digital marketing
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Australian marketing leader, with 15+ years of experience in marketing, with the last 7 years in Head of Digital Marketing roles. As a marketing leader, I am passionate about driving digital transformation, growing brands and building high-performing teams through a people-first approach. My leadership style focuses on collaborative and strategic thinking, enabling me to navigate complex challenges with ease. Adam’s journey into the world of strength sports began at 16 in a local gym in Melbourne. Over the years, he has cultivated a deep passion for powerlifting, CrossFit, bodybuilding, and strongman competitions. Professionally, Adam brings extensive experience in digital marketing, having held senior roles in both government and tourism sectors. His expertise in these fields has been instrumental in developing Turtle Strength’s online presence and connecting and building our community of lifters.

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Ricci Masero

EdTech Marketer & AI Wrangler | eLearning & Training Management at Intellek

Worthing, UK
AI
Digital Marketing
EdTech
+7 more

Ricci shares insights on the latest trends and best practices in marketing, LegalTech, strategy, and e-learning in various industry publications. His multifaceted experience allows him to discuss a broad range of topics, from both strategic and hands-on perspectives. Ricci is a seasoned marketing communications professional with over 20 years of experience helping people connect effectively with their audiences. He currently applies his expertise to learning technology and digital adoption strategy as part of the intellek.io team. Intellek provides robust and effective learning technology to support a diverse client base. Repeatedly named as the best LMS for law firms and legal professionals; alongside a broad eLearning content library, training and assessment creation tool, and a unique onboarding digital adoption platform.

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Christopher Tompkins

CEO at The Go! Agency

Palm Harbor, FL, USA
AI
Branding
Business Strategy
+8 more

I’m Christopher Tompkins — CEO of The Go! Agency, host of The Bulletproof Marketer podcast, and a straight-talking strategist who’s been scaling brands and slashing BS in the marketing world for over 20 years. You won’t find fluff here. I don’t just “do marketing.” I build strategy that drives measurable, aggressive growth — for Fortune 500s, scrappy startups, and every scaling brand in between. Whether it’s crafting high-ROAS Meta campaigns, launching 6-figure email flows, or unlocking organic visibility on LinkedIn, my work is rooted in one thing: results. I’ve led digital transformations across industries — e-commerce, SaaS, pet nutrition, oil and gas, CPG, and beyond. In just the past year, I helped: An international beverage tech company exceed their ROAS goal by 135% (with over $36K/month in revenue). A premium pet brand generate over $47K in email-driven revenue and skyrocket video views by 490%. A B2B manufacturer dominate LinkedIn organically, growing followers by 33.8% and driving a 75%+ response rate to outreach. And yes, all of that was done without generic tactics, “guru” nonsense, or relying solely on paid ads. As a speaker, writer, and podcast host, I cut through the noise with honest insights, sharp predictions, and marketing stories from the trenches. My podcast The Bulletproof Marketer features unfiltered conversations with global marketing leaders, where we tackle what’s really working — and what needs to die already. My core belief? Good marketing doesn’t lie. It aligns, engages, converts, and scales — if you know how to build it. So if you’re tired of the jargon, done with rinse-and-repeat campaigns, and ready to unlock the kind of strategy CMOs wish they had in-house — we should talk. You can find my work featured across top marketing publications, podcasts, webinars, and stages. But more importantly, you’ll find my fingerprints on brands that don’t just look good — they perform.

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Annika Nagy

Content Marketer at Fathercraft

Blogging
Communication
Content Strategy
+2 more

I’m a freelance copywriter who is passionate about connecting people through humor and common experience. I believe we are more alike than we are different, and I thrive on finding the bonds that link us. I love to make people laugh. When I make people laugh along with a brand, they connect to that brand.I'm alliterative, astute, and ambitious. I've always got a pun in the oven. Specialties: Clever writing for marketing, products, social media and advertising. Strategy, branding, humor, rhyming, wit, puns, naming things, lyrical flow, authenticity, absurdity, and design.

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Showing 20 of 682 experts

What skills should a storytelling in marketing expert possess?

A proficient storytelling in marketing expert should have a blend of creative and analytical skills. Key abilities include narrative development, audience insight analysis, brand voice adaptation, and multimedia storytelling techniques. They should also understand marketing principles, consumer psychology, and data interpretation to craft stories that resonate with target audiences and align with business objectives. Expertise in digital platforms and content formats is crucial for effective story distribution across various channels.

How can storytelling enhance marketing campaigns?

Storytelling in marketing can significantly boost campaign effectiveness by creating emotional connections with audiences. It helps brands convey complex messages in a memorable, relatable way, increasing engagement and brand loyalty. Well-crafted stories can illustrate a product's value, showcase customer experiences, and differentiate a brand in a crowded market, ultimately driving conversions and fostering long-term customer relationships.

How can publishers benefit from featuring storytelling experts in their content?

Publishers can enrich their content by featuring storytelling experts, offering readers valuable insights into this powerful marketing technique. Expert perspectives can provide fresh angles on trending topics, practical tips for implementing storytelling strategies, and analysis of successful brand narratives. This high-quality, authoritative content can boost engagement, increase time on page, and position the publication as a go-to resource for marketing professionals, potentially attracting a wider audience and more advertising opportunities.

What types of industries or businesses can benefit most from storytelling in marketing?

While storytelling can benefit all industries, it's particularly impactful for businesses with complex products or services, emotional purchase decisions, or those seeking to build strong brand communities. This includes tech companies explaining innovative solutions, healthcare providers sharing patient success stories, non-profits illustrating their impact, and lifestyle brands creating aspirational narratives. E-commerce, travel, and financial services also see great returns from storytelling, as it helps humanize their offerings and build trust with consumers.

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