Expert Product Marketing Consultants

Passionate about the customer experience, efficiency, amplifying GenZ voices in the workplace, & reverse mentoring I share valuable insights and thought-provoking content on topics such as: Gen Z insights, product marketing, generative AI, navigating the digital landscape, Big Tech from the viewpoint of a GenZ, future of work and more! To discuss potential speaking or networking events, please reach out to Lana.d.ivory@gmail.com *Disclaimer: The opinions stated here are my own and not of my employer.

Creating online presence instantly & create buzz to ensure traction from day one. Specialties: Universal Social Search Strategy & Implementation, Organic SEO, Online Marketing Strategy & Planning, Search Engine Marketing, Social Media Marketing, Online Advertising, Web Analytics, Web Product Management, Project Management, Campaign Management and Online Branding.

As a Product Manager at Featured, I work with a team of developers and leadership to create and improve a Q&A platform that connects subject matter experts with top publishers. Our goal is to provide exposure for experts and content for publishers, creating a win-win situation for both parties. I have a BSBA in Marketing from the University of Arizona Eller College of Management, where I was involved in various extracurricular and internship activities, such as AdCats Consulting Club, Markitors SEO Agency, and Each Brain Matters Non-Profit Foundation. I have developed skills in customer relationship management, partnership marketing, and product management, which I apply to my current role and projects. I am passionate about creating engaging and informative content that benefits both experts and publishers, and I am always eager to learn from others and explore new opportunities.

With over three years of experience in product and customer marketing, I am currently the lead for Customer Marketing in the Americas region for Stripe on contract. I create, land, and drive both in-person and online events that showcase Stripe's value proposition and solutions to various audiences and segments. I have an MBA from Arizona State University with an emphasis in Supply Chain Management, and multiple certifications in sales, branding, and social media marketing from LinkedIn. I also have strong data storytelling and communication skills that enable me to craft compelling narratives and messages that resonate with customers and stakeholders. I am passionate about how business can meet mindfulness, self-deprecating humor, and empowering others.

With over nine years of experience in B2B marketing, Sheri has driven significant business outcomes using demand-generation and lifecycle strategies while owning the strategic vision and execution of business growth plans measured by sales-qualified pipeline, MQL CVR, MRR, and ROI. Channels used in execution include email, chat, webinars, live events, paid search, SEO, and Internet PR. Sheri was 1 of 5 members to lead a team of 100 HubSpot marketers, helping to advance the business function of experimentation as measured by a 28% increase in employee Net Promoter Score YoY. Campaigns led by Sheri have included setting and managing stakeholder expectations and have resulted in triple-digit percentage increases in lead-to-opportunity conversion rates. Sheri was a mentor for HubSpot employees and a recognized leader, Sales coach, and trainer in the B2B marketing industry. Her mission is to drive business growth, create new and efficient ways for contacts to convert into customers, and inspire other marketers to do their best work.

I build and market SaaS products. Developer who learned marketing the hard way because I couldn't afford not to. Now I share practical growth tactics, building-in-public updates, and honest lessons from the indie hacker journey. No fluff, no guru nonsense, just what's actually working.

Ani Bharadwaj is a seasoned Product Marketing Lead at Google with 10+ years of experience at the intersection of AI, consumer hardware, and ambient computing. He has led high-impact initiatives from concept to launch, scaled global consumer tech products, and built go-to-market strategies that drive measurable business growth. Ani currently leads global product marketing for Google’s home entertainment portfolio, shaping the future of AI-powered devices and experiences in the home. His work gives him a front-row view into both the transformative potential of AI to reinvent everyday help in the home and the responsibility that comes with deploying it at scale. With a foundation in engineering and management consulting, Ani has a strong track record of cross-functional influence and leadership. He excels at crafting differentiated product narratives, translating complex technologies into clear, user-centered value propositions, and mobilizing large teams around a unified vision. Known for his customer obsession, deep market insight, and ability to execute high-stakes launches in dynamic markets, Ani consistently drives impact at the intersection of technology, strategy, and human experience.

Digital storyteller with an eye for finding the balance between art and science. Driving profitability through strategic planning, digital marketing programs and business development.

I am more than just a closer, I am an advocate for the customer's unique set of needs - one of the places from which I drive company revenue. As the spearheading branch of the organization, I am forward-thinking in my approach and analytic in who I do business with. I am passionate to help my community become carbon zero, so I am a bulldog in my approach to meet my client's needs and exceed their expectation when choosing solar. The future is bright, all you have to do is look up! My work experience is consistent with global environments, dynamic teams, and self-starter work ethic that has resulted in strategic partnerships, waste reduction, redesigned standards, national media coverage, and increased funding for nonprofit organizations. My work in project management and consultative collaboration allows me to identify early problems to create long-term solutions using current technologies and local resources.

Eager learner and open to new challenges!Have experience in marketing, business development and also product ownership. Strong team-player with knowledge of team management, but also comfortable as an independent achiever.

Since 2019, I have established myself as a high-impact Content Marketing Strategist and Digital Growth Expert, specializing in the SaaS (Software as a Service) and B2B sectors. My expertise lies at the intersection of technical product development and market-driven communication, helping tech founders transform complex software capabilities into compelling brand narratives that drive user acquisition and retention. As a core strategist at Bitbyte Technology, I oversee digital growth for a diverse portfolio of services, including Custom E-commerce Development, Mobile and Web Application Development, and specialized Digital Marketing for high-intent industries such as Healthcare, Roofing, HVAC, and Pest Control. My deep understanding of the development lifecycle allows me to bridge the gap between "what a product does" and "why it matters to the market." My approach to SaaS marketing is rooted in data-driven decision-making and sustainable growth. I understand that B2B SaaS companies face unique technical hurdles—such as multi-tenancy, integration debt, and scalability—which require more than just traditional advertising. I specialize in crafting comprehensive marketing frameworks that align product roadmaps with market demand, ensuring that every feature developed serves a clear business goal. I am particularly passionate about helping founders navigate the competitive landscape through long-term content strategies and SEO-focused authority building. Whether it is refining a go-to-market strategy for a new application or scaling a service-based business through targeted lead generation, my goal is to deliver measurable ROI through a blend of technical insight and creative marketing precision. With over six years of experience in the trenches of digital marketing, I continue to empower businesses to build a robust digital presence, optimize their conversion funnels, and achieve sustainable scale in an ever-evolving tech ecosystem.

I'm Christian Görgen, founder of FYI Marketing & Consulting. I've spent over a decade in the financial industry, leading global brands like eToro, Pepperstone and Fidelity International. Today, I help Forex, Prop Trading, and FinTech companies scale through smart strategy, content that converts, and marketing leadership that’s built to last. My focus is on driving real growth — not just running campaigns.

Hi, I'm Paulina, a freelance B2B content writer and strategist. My journey began at a marketing agency, where I wrote for various industries and worked under strict editors. It taught me to write quickly, strategically, and well. Now, I help SaaS and technology brands create content that connects with people (and doesn't upset Google). I've worked with brands such as Fiverr, Toshiba, Gain, Momentum, Circle, Growclass, and YouCanBookMe. Happy to provide insights into B2B content marketing, freelancing, and the gig economy.

I started my career in advertising and then consulting. I've helped companies in several sectors shape their GTM, marketing, and business strategy. I started then my own companies where I was in charge of commercial units and operations before becoming employee number one at Userlane (SaaS - now on of the top three Digital Adoption Platforms). I then joined other SaaS companies while leading marketing, strategic partnerships, business development, and growth ops teams in sectors like Machine Learning & Natural Language Processing (working alongside one of the top AI experts in Europe, creator of the next-word-prediction software which is now used in every messaging app), and CX management before joining one of the largest payment groups in Europe (and first fintech Unicorn in Germany) leading all the commercial units (marketing, sales, bizdev, implementation...). Currently in charge of marketing at Kertos (Information Security Management & Compliance Automation Platform). Throughout my career, I also worked with several incubators, VC firms, and accelerators tutoring and coaching startups when it comes to marketing and GTM strategy.

Experienced Product Manager and Product Marketer Passionate business leader with strong focus on product development and strategy Product Management (concept to go-live), Product Marketing (go-to-market) Subject Matter Expert: Digital Asset Management, Video, Rich Media Adept in Agile/SCRUM, UI/UX conception, development, usability for desktop, web, & mobile Proven track record of launching products and features from end-to-end Global Business strategy Core focus digital platforms and experiences Skills Include: product vision, product marketing, product positioning, UI/UX development and refinement, Adobe Experience Manager (AEM), rich media, video, 3D, AR, VR Product definitions, product requirements, user stories, product roadmap, and product strategy. Adept in the Agile/SCRUM development, JIRA. Professional Certifications Include: Certified Scrum Product Owner (CSPO), Certified Scrum Master (CSM) and AWS Technical & Business Professional Accreditation.

My transition into Product Marketing was not a pivot, but an evolution. I am a Product Marketing Specialist with the mindset of a deliverability engineer and the analytical lens of a scientist. The Operational Foundation Before shaping product narratives, I spent years in the trenches – progressing from Senior Specialist to Email Deliverability Team Coordinator. I’ve supported hundreds of brands through reputation crises, ISP algorithm shifts, authentication migrations, and complex inbox placement challenges. My expertise isn’t theoretical. It’s built on operational leadership, collaboration with mailbox providers, and hands-on recovery projects where infrastructure decisions directly impacted revenue. Deliverability & Trust Engineering Today at EmailLabs & MessageFlow, I specialize in what I call Trust Engineering – the disciplined alignment of infrastructure, authentication, and sending strategy with evolving mailbox provider requirements. I translate complex standards like SPF, DKIM, DMARC, and BIMI into strategic frameworks that protect sender reputation. I demystify these technical “black boxes” for the broader market, enabling teams to make informed, data-driven infrastructure decisions. I decode changes from Gmail, Yahoo, Microsoft, and Apple, turning technical updates into actionable strategies for marketing and product teams. For me, email is not a channel. It is a trust-based system governed by signals, behavior, and algorithmic interpretation. The Future: Infrastructure in the Age of AI I focus on how AI and Large Language Models are reshaping inbox filtering systems and redefining sender identity. We are entering an era where reputation is dynamic, contextual, and continuously evaluated – the emerging Summary Economy. In this environment, clean list strategies, precise authentication, and infrastructure discipline are no longer optional. They are strategic assets. I help organizations design email infrastructure that evolves alongside AI-driven filtering models and sustains long-term trust between brands and mailbox providers.

I specialize in what happens after someone signs up. Most companies lose the majority of their users before they ever experience the product's real value. I fix that. I build the lifecycle systems, onboarding sequences, activation triggers, event-based automations, retention loops, and upsell flows, that turn signups into engaged, paying customers. I've done this across SaaS, e-commerce, marketplaces, fintech, and media — building programs from zero and rebuilding ones that weren't working. Whether it's a free trial, freemium model, or subscription funnel, I design the system that moves people through it. Platforms: Customer.io, Klaviyo, HubSpot, Salesforce Marketing Cloud, Active Campaign, Mailchimp

I lead digital marketing initiatives with a clear focus on performance, accountability, and growth. With over 5 years of experience across B2B and B2C environments, I manage complex projects, own client relationships, and guide teams to deliver measurable, business-driven results. I specialize in SEO-led growth strategies, PPC execution, and high-impact content planning, backed by strong expertise in HubSpot’s Marketing, Sales, and Service Hubs. I don’t just run campaigns—I align digital efforts with business objectives, optimize continuously, and ensure every initiative contributes to revenue and market positioning. Client trust is built through results and clarity. I work closely with stakeholders to understand challenges, set realistic expectations, and deliver tailored solutions through structured communication and disciplined execution. I take ownership of timelines, budgets, and KPIs, ensuring consistency and transparency at every stage. As a people leader, I create focused, collaborative teams that execute efficiently and adapt quickly. I believe in clear direction, data-driven decision-making, and continuous improvement to stay ahead in a competitive digital landscape. I am driven by solving problems, scaling impact, and building digital strategies that move businesses forward.

After a career in marketing at Dell Technologies and teaching several age groups all over the world, I combined my passion for marketing and education by joining a tutoring start-up. Over the past 8 years I have helped BijlesHuis grow to the biggest tutoring company in Belgium.

I'm a licensed life and health insurance agent in Michigan. In my role at Action Benefits, I deliver industry education and training to all of our 50+ employees, as well as the 1,200+ independent agents we support throughout Michigan, Indiana, and Ohio. I'm charged with digging through health insurance carrier and government policies and press releases to distill the most impactful bits, which our agents can then pass on to customers in the Medicare, ACA Marketplace, and employer group markets. I also use several channels to help spread the word: As part of a marketing team of three, I help to manage our web presence, social media channels, and email marketing. My biggest achievement? Launching our average search position from the high thirties to 9.3 within the span of a year.