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Employee advocacy has become a powerful force in modern business, amplifying brand messages and driving authentic engagement. Featured.com's curated directory showcases top employee advocacy experts who have successfully implemented programs that transform employees into brand champions. These seasoned professionals, featured in leading publications, offer invaluable insights on leveraging staff as influential brand ambassadors. For publishers and journalists, our directory provides quick access to authoritative sources for articles on workplace culture, internal communications, and social media strategy. For employee advocacy specialists, it's an opportunity to increase visibility and share expertise with a wider audience. Whether you're looking to boost your company's social reach or need expert commentary on the latest advocacy trends, our directory connects you with trusted voices in the field. Explore the profiles below to find the perfect employee advocacy expert for your next story or organizational initiative.
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Showing 20 of 5,719 experts
Founder and CEO at DSMN8
Bradley Keenan is a British technology entrepreneur, CEO, and co-founder of DSMN8, the Employee Advocacy Platform. With a background in sales, Bradley has built three leading B2B marketing technology companies, used by over 1,000 of the world’s leading brands. He is also the author of Employee Advocacy: 101 Cheat Codes.
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Employee Benefits Consultant at Amalyn Consulting
I am a 1st generation dual citizen Colombian who moved to the states in 2002. I am passionate about coaching, personal development, and driving change. I help organizations with 50+ employees in Arizona build a robust benefits strategy that tells THEIR story and helps maximize the ROI of caring about their people. With my previous experience as an HCM Consultant I have Extensive knowledge managing and helping organizations save $$, while improving functionality and offering cost savings in all areas of Human Resources including; Benefits, 401k, Workers Compensation, Employee Relations, Team Development, Workforce Management, Employee Retention, Training and Organization Development, Recruiting, and the Human capital side of mergers and acquisitions. This skill set has allowed me to ask the right questions and pinpoint my clients pain points like a true client advocate. As a part of the local SHRM-Greater Tucson and a Co-Director of the Community Outreach committee, I am responsible for assisting the committee chair and marketing committee chair in expanding the local Tucson HR community by building and maintaining relationships with other organizations and professionals. This includes working with other HR chapters, local networking groups, and industry associations to promote the chapter and its mission of enhancing the Southern Arizona HR community as a whole. In my free time I like to stay VERY active, spend time with my family, hang out with my 2 new kittens (cat dad), and expand my extensive Pun knowledge! "Why did the scarecrow get the HR job? Because.... it was Out-Standing in its field
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sr. recruiter advocate at vaco
Taylor is a skilled people connector, dedicated to helping individuals find their perfect career fit. With over 10+ years of expertise in facilitating ideal matches within the IT industry, he has successfully helped over 600+ engineers find their dream jobs. Taylor's knack for creating community shines through his use of social media and content creation. He's a team-scaling expert, with an emphasis on team growth happening the right way. Currently, his focus is helping job seekers find opportunities faster and engineering leaders hire more efficiently. Beyond recruitment, Taylor hosts podcasts, engages with an ever-growing texting/email community, and speaks at conferences-- all to build a thriving tech community nationwide. His mission is simple yet impactful: to show people they’re not alone in the job search while providing valuable support and insights every step of the way. If you’re still reading this bio, check out my links below to give you more information about me and what I have going on. I would love to assist you with your next job search so shoot me a dm! Past Speaking Engagements: Music City Code + Nashville + (2017, 2018, 2019) Raleigh Code Camp + Raleigh + (2014, 2015, 2019) CodeStock + Knoxville + (2018) Scenic City Summit + Chattanooga (2018, 2021) DevSpace + Huntsville - (2018) Code on the Beach - (2019, 2022) Little Rock Tech Fest - (2019, 2022) CodepaLOUsa + Louisville, KY - (2020, 2022) Granite State Code Camp - 2020 (Virtual) Kansas City Developer Conference (KCDC) - 2021 Atlanta Dev Conf - 2021 TDevConf - 2021 (Virtual) RenderATL - 2022, 2023 (Host) MagnoliaJS - 2022, 2023 Momentum Dev Conference - 2022 Connect Tech - 2022, 2023 THAT Conference - 2023 (Keynote/WI) & Austin Calendly Recruiting Week Conference (Virtual) - 2023 Beer City Code - 2023
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Founder at HR for Hire
I support employees to navigate HR processes in the workplace. This could be help to understand something like a disciplinary or performance management issue. I help to explain the legislation that underpins the process and try to unpick whether the employer is acting legally. I also help the employee to consider the best route through (even where the employer is acting within the legislation). I act as an advocate and support and debrief with the employee from the sidelines. Sometimes employees need help to work through an interpersonal problem e.g. with a manager or peer, or just need HR coaching and advice for generally getting through the current corporate landscape.
Workplace Dynamics Expert at Career Blindspot
Juan Kingsbury, Founder and Talent Strategist of Career Blindspot, provides leaders with bold and clear insights on their ever-changing teams. Juan utilizes his expertise of high performers and research of people at work to free up leaders’ time so they can focus hiring and developing the right people. He is excited to connect with any leader who understands this: investing in your team's growth potential starts with investing in your own.
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CEO at Vulse
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DEI Advocate at Trimble
Experienced, motivated, and charismatic information technology professional offering multi-faceted skill set including project management, working with and supporting enterprise software solutions, and managing strategic partnerships.
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Co-Founder & Director of Partner Success at Give River
I help companies create happy, healthy, and high-performing cultures through a unique blend of employee fulfillment strategies and gamified skills learning. At Give River, we go beyond traditional workplace perks by focusing on what truly drives people to stay motivated and thrive—personal growth, genuine connection, and a sense of purpose. Our platform addresses the core reasons people leave their jobs: lack of recognition, poor management, and strained coworker dynamics. Through peer-to-peer gratitude, professional development, and personal wellness, we empower employees to feel valued, grow personally and professionally, and stay inspired. Give River isn't just about engagement; it's about fulfillment, fostering workplaces where employees feel appreciated, supported, and empowered to reach their fullest potential. By working from the inside out, we help companies build cultures that attract and retain top talent, resulting in long-lasting success and increased profits for all.
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Founder & Principal Consultant (Fractional & Consulting) at Startup Talent & HR
After two decades of building HR, recruiting, and people operations from the ground up, I started Startup Talent & HR to give founders, CEOs, and growing companies access to executive-level People expertise at a fraction of the cost. I’ve built HR and recruiting from the ground up (more than once) across industries, so I know what works (and what doesn’t). I’m just as comfortable setting the strategy as I am rolling up my sleeves to get things done with an operator mindset: move fast, keep it simple, and build for scale. 👉 Learn more: www.StartupTalentHR.com
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Founder at BEGOOD
Founder and CEO of BEGOOD Agency. Guest lecturer at New York Institute of Technology, Baruch College, Syracuse University, and others. Mentor to women in creative marketing. Central Park Conservancy Women's Committee member.
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Founder & CEO at Equity in Leadership
Internationally experienced leadership professional, speaker, commentator and influencer. Recognized for global thought leadership in the leadership and people agenda in the workplace arena, particularly in relation to talent, transformation and post-pandemic human capital agendas. Currently undertaking a PhD by research in leadership for executives, focusing on the disparate experiences and successes in achieving executive leadership and board roles.Frequently requested guest/key-note speaker and talented moderator at energy, human capital and other leading conferences globally, with thought-provoking, well-researched, leading-edge and challenging presentations. A prolific author of presentations and articles published across a wide variety of media, acknowledged for coalescing often disparate but relevant topics in the energy transition, people and talent, transformation and leadership agendas.
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Founder and CEO at ReliablyME Inc.
I’m the founder of ReliablyME, a behavioral analytics platform that helps organizations measure and reinforce commitment-based performance, especially in internship, workforce development, and compliance settings. My work spans trust enablement, ESG accountability, and real-world learning systems, leveraging digital nudges, badges, and AI. I’ve published on corporate governance, trust infrastructure, and the value of behavioral data. Previously, I served as CTO at PRESTO (Metrolinx) and in trust advisory at IBM Global Services.
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Co-Founder at Peoplism
Amber Madison is the Co-Founder of Peoplism, a leading HR & DEIB consulting firm…
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HR Executive at Rowland Hall
I'm an 🏆award-winning HR and People Executive with 13+ years of experience building HR functions, elevating culture, and guiding organizations through complex people challenges. Currently, I'm the Head of HR at Utah's largest and prestigious private school (k-12), Rowland Hall-St. Mark's School, where I lead people strategy and development. I also consult with organizations on HR design and workplace culture. My expertise has been featured in SHRM, U.S. News & World Report, Indeed, HR.com, Workable, Best of HR, HR Spotlight, HR for Humans at Work, People Managing People, DiversityEmployment.com, TechnologyAdvice, Deseret News, BestLife, Dice, Utah Business, HR Vendor News, SweetProcess, and Pumble.
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Director, Employee Engagement at Legion Technologies
Self-starter and entrepreneur with a passion for people, strategy, and innovation. Experienced in both Fortune 500 and start-up environments.
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Founder & Chief Equity Officer at Elevating Access
My professional objective is to help individuals and organizations build the bridge between their current reality and their aspirations, with a strong focus on equity, access, and re-designing barriers into pipelines. When I'm not working or in class, I'm capturing the beauty in the world, or eating my way across it. Research interests: College-to-Workplace Transition of First-Generation Students of Color; Equity-based Models of Organizational Change; Strategies to Support and Mitigate Racial Battle Fatigue of Employees of Color
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Co-founder at Peoplism
I’m the co-founder of Peoplism, an HR & DEIB consulting firm with a track record of measurably increasing diversity, fairness and engagement at work.
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Founder & Educator at Remote Jobs Central
Remote Jobs Expert, Remote Work Advocate, Founder & Educator at Remote Jobs Central
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People & Culture Consultant & Trainer
An experienced change maker, I prioritize the disruption of harmful systems, creating and facilitating brave spaces and opportunities for individuals to explore their intersectional identities, and empowering every individual to bring their whole self to work. Utilizing a holistic approach, I excel at collaborating with key players to craft strategic vision and operationalizing strong action steps to elevate workplace culture to a healthy culture of belonging. With an extensive background in Human Resources, operations, and programming within the non-profit, education, and tech sectors, I keep a focused eye on the long-term mission and ensure I infuse humor in everything I do along the way. I'm also not afraid to openly share my love for Brooklyn and donuts! Experienced in DEI, relationship management, conflict mediation and management, coaching, Human Resources, compliance, financial and budget management, administration, and auditing.
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Founder & Author of "Evidence-Based Recruiting" (McGraw-Hill) at ECA Partners
Email me directly at: atarki@eca-partners.com We are a world-class Executive Search firm. Our strength lies within our process driven and systematic approach. This enables us to connect star-candidates with opportunities that are right for them – faster! We also have a network of thousands of independent top-tier management consultants.A few of my pieces in HBR and Forbes are included here below. As always, I'd appreciate hearing any comments and feedback on these.
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Showing 20 of 5719 experts
Employee advocacy is a strategy where employees promote their company's brand, products, or services through their personal networks, especially on social media. It's important because it amplifies a company's reach, enhances credibility, and boosts engagement. When employees share content, it typically generates 8 times more engagement than content shared through corporate channels. Employee advocacy also helps build trust with potential customers, as people tend to trust recommendations from individuals more than direct corporate messaging.
Employee advocacy significantly contributes to thought leadership and personal branding by: 1. Amplifying expertise: Employees share industry insights, showcasing their knowledge. 2. Increasing visibility: Regular sharing expands their professional network and reach. 3. Building credibility: Consistent, valuable content establishes employees as trusted voices in their field. 4. Encouraging content creation: Advocacy programs often inspire employees to produce original content. 5. Fostering engagement: Interactions on shared content lead to meaningful professional connections. 6. Aligning personal and company brands: Employees become known for their expertise within the context of their company's industry position. This symbiotic relationship benefits both the employee's career growth and the company's market presence.
Companies can measure the success of employee advocacy programs through various metrics: 1. Reach: Track the increase in audience size across employees' networks. 2. Engagement: Monitor likes, comments, and shares on employee-shared content. 3. Traffic: Measure website visits generated from employee-shared links. 4. Lead generation: Track leads or conversions attributed to employee advocacy efforts. 5. Employee participation rate: Calculate the percentage of active employees in the program. 6. Content performance: Analyze which types of content resonate most with employees and their networks. By regularly reviewing these metrics, companies can refine their strategies and demonstrate the ROI of their employee advocacy initiatives.
Implementing an employee advocacy program comes with several challenges: 1. Gaining employee buy-in: Convincing employees to participate voluntarily. 2. Maintaining consistency: Ensuring regular, quality content sharing. 3. Balancing personal and professional content: Helping employees maintain authenticity while representing the brand. 4. Training and guidelines: Providing clear instructions on what and how to share. 5. Content creation: Developing a steady stream of shareable, relevant content. 6. Technology adoption: Implementing and training on advocacy platforms. 7. Measuring impact: Accurately tracking and attributing results to the program. Overcoming these challenges requires a well-planned strategy, clear communication, and ongoing support from leadership.