In today's competitive fitness landscape, personal fitness branding has become essential for standing out and building a loyal client base. Featured.com's expert directory showcases top personal trainers, fitness influencers, and wellness entrepreneurs who have mastered the art of personal branding in the health and fitness industry. These professionals have been featured in leading publications, sharing insights on creating unique fitness identities, leveraging social media for client acquisition, and developing signature training methods. For publishers and media outlets, our directory offers quick access to authoritative voices on fitness branding trends, marketing strategies, and industry innovations. Fitness professionals can use this platform to amplify their visibility and connect with potential media opportunities. Whether you're seeking expert commentary for your next fitness article or looking to elevate your own personal fitness brand, our directory is your go-to resource. Explore the profiles below to connect with personal fitness branding experts who can add value to your content or career.
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Personal Trainer at EverFlex Fitness
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Founder at Fitness Image
I'm the founder of Fitness Image and a former competitor on Ninja Warrior Australia. I spent ten years representing Australia as an international athlete in short track speed skating. Now, I combine my experience at the elite level with science-based training methods to help my clients achieve exceptional results.
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Co-Founder at MBS | The Woman Beyond the Cape
My name Is Mandi St.Germaine and I am a passionate entrepreneur, military spouse, and mother dedicated to empowering women to prioritize their well-being. As the co-founder of MBS | The Woman Beyond the Cape, we blend faith, fitness, and community to help busy moms and women on the go feel confident in their strength—both inside and out. My journey into health and wellness began after the birth of my second daughter when I rediscovered my strength through fitness and community. This experience led me to a national fitness commercial and sparking my mission to co-found a brand that goes beyond apparel to inspire a movement. With a background in education and a deep understanding of the challenges women face in balancing family, career, and self-care, I helped build MBS to be more than just athleisure—it’s a movement. Through faith-driven affirmations inscribed in every piece, collections focused around inspiring women, and versatile designs that support real-life moments, we are redefining what it means to wear your affirmations. Beyond MBS, I am the co-host of the Finding My Best Self Podcast, where we share real conversations about faith, resilience, and self-discovery. I am also a speaker, mentor, and advocate for women stepping into their God-given strength. My expertise in branding, business leadership, and community-building has made me a go-to resource for media looking to highlight stories of women balancing ambition and motherhood, faith-driven entrepreneurship, and the power of building brands with impact. My story is one of faith and trusting God’s timing. I believe that when women step into their purpose, they don’t just change their own lives, but they create a ripple effect that empowers generations to come.
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Coach and Founder at FitFrek
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Owner and Certified Personal Trainer at Progressive Kinetic Wellness
Founder at Mynd Your Fitness
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Owner/ Executive Fitness Coach at Invictus Fitness at Invictus Fitness
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Founder and Head Coach at A-Team Health and Fitness
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Professional Fitness Trainer
Personal Trainer at Fitness Manifest
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Head of Strategy & Brand Communications at Pointe Connect
I’m Cristy Verdeja Zaldívar—a strategic communications and marketing leader with over 15 years of experience transforming how brands connect, grow, and lead. As CEO of Pointe Connect, I consult for companies across industries—from nimble startups to global Fortune 500s—offering high-level strategy rooted in clarity, creativity, and results. I specialize in diagnosing challenges, crafting messaging that resonates, and building marketing and communications frameworks that drive real business impact. Known for my sharp instincts and innovative thinking, I’m the person teams call when they need to elevate their brand, reset their approach, or navigate complexity with confidence. My expertise spans corporate communications, PR, digital strategy, crisis and issues management, and multicultural marketing. I’ve advised industry giants, led global campaigns, and built cross-functional teams that deliver. I’m a bilingual storyteller (English/Spanish + conversational French) with a global mindset and a deep belief in the power of connection. Whether I’m guiding an executive team or rolling up my sleeves with a small business owner, I bring vision, structure, and momentum to every engagement.
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President and Head Canine Fitness Coach at Pant & Wag
Sean Prichard, CFCC, is Certified Canine Fitness Coach (CFCC), certified in Canine CPR and First-Aid and is a member of the Association of Professional Dog Trainers. A leading expert in the area of canine fitness and dog adventuring, Sean has been quoted in Newsweek (Getting Fit with Your Dog), The Washington Post (Running with Dogs), PetMD (Dog Agility 101), Women's Health magazine (Starting a Fitness Program with your Dog), Animal Wellness Magazine (Cross Train Your Dog for Fitness and Fun), Yahoo Finance (How to Avoid Going into Debt for your Pet), and dozens more. Based in Washington, D.C., Sean founded Pant & Wag (PAW) in 2010, when he realized how difficult it was to work full time, exercise and socialize yourself appropriately AND exercise and socialize your dog properly. In today's hectic world, there simply aren't enough hours in the day to take care of everything, and sadly, the dog is often the one who gets squeezed out of the schedule. PAW is dedicated to providing dogs and their humans with memorable experiences through its Fitness Adventure program—exercise based excursions at different dog-friendly nature parks each day.
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Fitness Consultant
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Personal Trainer at Barbells Abroad
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Strength Coach & Blogger at Fit As A Mama Bear
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Fitness & Nutrition Coach at The Titan Principles: Fitness and Nutrition Coaching
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Holistic Personal Trainer & Movement Coach at Laura Thomas Fitness
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Personal trainer, health consultant, and licensed coach at My Phenom Fitness
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Director of Marketing and Co-Founder / Personal Trainer at My Phenom Fitness
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Head of Marketing at Turtle Strength
Australian marketing leader, with 15+ years of experience in marketing, with the last 7 years in Head of Digital Marketing roles. As a marketing leader, I am passionate about driving digital transformation, growing brands and building high-performing teams through a people-first approach. My leadership style focuses on collaborative and strategic thinking, enabling me to navigate complex challenges with ease. Adam’s journey into the world of strength sports began at 16 in a local gym in Melbourne. Over the years, he has cultivated a deep passion for powerlifting, CrossFit, bodybuilding, and strongman competitions. Professionally, Adam brings extensive experience in digital marketing, having held senior roles in both government and tourism sectors. His expertise in these fields has been instrumental in developing Turtle Strength’s online presence and connecting and building our community of lifters.
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Showing 20 of 7114 experts
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Publishers often seek a diverse range of fitness experts to enrich their content. This includes personal trainers, nutritionists, sports psychologists, yoga instructors, and fitness entrepreneurs. They're particularly interested in specialists with unique niches or innovative approaches to health and wellness. Experts who can provide insights on trending topics like functional fitness, mindfulness in exercise, or technology in fitness are in high demand. Publishers value professionals who can offer practical tips, debunk myths, and provide evidence-based information to engage their readers and add credibility to their content.
Publishers can significantly enhance their content by featuring fitness experts. Expert quotes and insights add credibility and depth to articles, making them more valuable to readers. This can lead to increased engagement, longer time spent on page, and higher sharing rates. By featuring diverse experts, publishers can cover a wider range of fitness topics, appealing to broader audiences. Additionally, collaborating with well-known fitness professionals can attract their followers to the publication, potentially increasing readership and subscription rates. Ultimately, expert-backed content positions the publication as a trusted source in the fitness and wellness space.
Personal fitness branding is the process of creating a unique professional identity that sets you apart in the fitness industry. It's crucial for fitness professionals because it helps establish credibility, attract clients, and open doors to media opportunities. A strong personal brand showcases your expertise, values, and unique approach to fitness, making you more memorable and marketable. In today's competitive landscape, personal branding can be the difference between blending in and standing out as a go-to fitness expert.
Being featured in media publications offers numerous benefits for fitness experts. It enhances credibility and authority in the industry, expanding reach to potential clients and followers. Media exposure can lead to increased brand recognition, more speaking engagements, and collaborations with other professionals. Additionally, being quoted in reputable publications provides valuable backlinks to the expert's website, boosting online visibility and SEO. This exposure can ultimately result in more business opportunities and a stronger position as a thought leader in the fitness space.
Join our network of professionals and connect with journalists and publishers looking for your expertise.