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Employee advocacy programs have become a cornerstone of modern business strategy, empowering staff to become brand ambassadors and driving authentic engagement. Featured.com's expert directory connects you with leading employee advocacy specialists who have been quoted in top-tier publications and have implemented successful programs across various industries. These professionals offer invaluable insights on leveraging employee voices to boost brand awareness, attract talent, and increase market reach. For publishers and journalists, our directory provides quick access to authoritative sources for articles on workplace culture, social media marketing, and employee engagement. For employee advocacy experts, it's an opportunity to showcase thought leadership and connect with major media outlets seeking their expertise. Explore our curated list of employee advocacy professionals to find the perfect expert for your next story, consultation, or corporate initiative.
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Showing 20 of 1,194 experts
Founder and CEO at DSMN8
Bradley Keenan is a British technology entrepreneur, CEO, and co-founder of DSMN8, the Employee Advocacy Platform. With a background in sales, Bradley has built three leading B2B marketing technology companies, used by over 1,000 of the world’s leading brands. He is also the author of Employee Advocacy: 101 Cheat Codes.
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Community Advocate at Traffic Think Tank
Experienced Digital Strategist with a demonstrated history of working in the marketing and advertising industry. Skilled in Digital Strategy, Search Engine Optimization (SEO), WordPress, and Web Design. Strong marketing professional with a Bachelor's Degree focused in Management Information Systems from Temple University.
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Workplace Dynamics Expert at Career Blindspot
Juan Kingsbury, Founder and Talent Strategist of Career Blindspot, provides leaders with bold and clear insights on their ever-changing teams. Juan utilizes his expertise of high performers and research of people at work to free up leaders’ time so they can focus hiring and developing the right people. He is excited to connect with any leader who understands this: investing in your team's growth potential starts with investing in your own.
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CEO & Co-founder at Empathy Employer
Ritesh Seth, CEO and Co-founder of Empathy Employer, is a business leader and Organizational Culture Strategist. With over 15 years of experience guiding cross-functional teams across Fortune 100 companies, mid-sized businesses, and startups, Ritesh combines his business acumen with a passion for human resources to drive organizational excellence and employee well-being. Holding a Bachelor's in Marketing from Concord University and an MBA from Virginia Tech, Ritesh specializes in business strategy, employer branding, marketing, human resources, and leadership development. He is passionate about developing inclusive workplaces, leveraging data-driven insights to build positive organizational cultures that foster both employee satisfaction and business success. As the driving force behind Empathy Employer, Ritesh works at the intersection of business strategy and HR, developing innovative tools to assess and cultivate organizational empathy. He firmly believes that empathy is the bridge connecting people, purpose, and performance. A sought-after speaker and thought leader, Ritesh continues to champion the idea that in today's rapidly evolving business landscape, empathy isn't just a nice-to-have—it's a crucial driver of innovation, employee satisfaction, and sustainable success.
People & Culture Consultant & Trainer
An experienced change maker, I prioritize the disruption of harmful systems, creating and facilitating brave spaces and opportunities for individuals to explore their intersectional identities, and empowering every individual to bring their whole self to work. Utilizing a holistic approach, I excel at collaborating with key players to craft strategic vision and operationalizing strong action steps to elevate workplace culture to a healthy culture of belonging. With an extensive background in Human Resources, operations, and programming within the non-profit, education, and tech sectors, I keep a focused eye on the long-term mission and ensure I infuse humor in everything I do along the way. I'm also not afraid to openly share my love for Brooklyn and donuts! Experienced in DEI, relationship management, conflict mediation and management, coaching, Human Resources, compliance, financial and budget management, administration, and auditing.
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Founder & Educator at Remote Jobs Central
Remote Jobs Expert, Remote Work Advocate, Founder & Educator at Remote Jobs Central
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Co-Founder at Ayrshare
Geoffrey Bourne is co-founder of Ayrshare, Social Media APIs that allow you to manage all your users’ social accounts right from your product. Geoffrey has been a developer, executive, and startup founder at prominent companies such as J.P. Morgan, Goldman Sachs, Starwood Hotels, and Ladders. After years of running software platforms and building social media integrations, Geoffrey and his co-founder decided to solve their continuous pain point of building integrations with Facebook, Instagram, Twitter, and other social networks’ APIs. Ayrshare was started to help companies and SaaS businesses solve their posting and analytics social needs so they could focus on their core products.
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Co-Founder & Director of Partner Success at Give River
I help companies create happy, healthy, and high-performing cultures through a unique blend of employee fulfillment strategies and gamified skills learning. At Give River, we go beyond traditional workplace perks by focusing on what truly drives people to stay motivated and thrive—personal growth, genuine connection, and a sense of purpose. Our platform addresses the core reasons people leave their jobs: lack of recognition, poor management, and strained coworker dynamics. Through peer-to-peer gratitude, professional development, and personal wellness, we empower employees to feel valued, grow personally and professionally, and stay inspired. Give River isn't just about engagement; it's about fulfillment, fostering workplaces where employees feel appreciated, supported, and empowered to reach their fullest potential. By working from the inside out, we help companies build cultures that attract and retain top talent, resulting in long-lasting success and increased profits for all.
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HR Consultant | Career Coach (ICF-PCC) at MK Despe Consulting LLC
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Lead, Talent Management & Development at Berry Appleman & Leiden LLP
I'm an innovative, curious, and passionate People Ops leader trying to connect employers and their people. Super powers include focused, engaging and effective communications, grace under pressure, and maintaining attention to detail while scoping big picture results. I focus on clarity, inclusion, accountability, respect, and trust - which means I operate with those values at the core of what I do and how I treat others. I lean into tough conversations with leaders at all levels, and help advocate for employees while prioritizing the interests of the organization.
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IT Analyst
Influencer | Featured on Times of India | 4x World Record Holder | 10x Microsoft & Azure Certified Expert | ITIL® 4 Specialist Certified | 44x IBM & Design Thinking Certified | SNOW | NOC/IMS/CIS Specialist | Digital & Social Media Marketer | Brand Promoter & Lead Generator
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In-Demand Career & Apprenticeship Strategist at Maricopa County Workforce Development Board
Dynamic communications strategist and project manager experienced in talent acquisition and workforce development. Known for driving impactful partnerships, advancing brand cohesion, and crafting engaging content that amplifies organizational presence. Connecting people based on shared interests is my superpower. In the community, I serve on the board for Phoenix nonprofit Hope’s Crossing and the African-American Women’s Giving & Empowerment Circle (AAWGEC). I am a former Vice President & Civic Engagement Chair for the Greater Phoenix Urban League Young Professionals and a 2020 Flinn-Brown Fellow. I enjoy writing, speaking, and moderating on issues such as workforce development, economic mobility, philanthropy, public spaces, and social entrepreneurship. Spending my free time on an affordable housing project in historic Globe, Arizona.
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sr. recruiter advocate at vaco
Taylor is a skilled people connector, dedicated to helping individuals find their perfect career fit. With over 10+ years of expertise in facilitating ideal matches within the IT industry, he has successfully helped over 600+ engineers find their dream jobs. Taylor's knack for creating community shines through his use of social media and content creation. He's a team-scaling expert, with an emphasis on team growth happening the right way. Currently, his focus is helping job seekers find opportunities faster and engineering leaders hire more efficiently. Beyond recruitment, Taylor hosts podcasts, engages with an ever-growing texting/email community, and speaks at conferences-- all to build a thriving tech community nationwide. His mission is simple yet impactful: to show people they’re not alone in the job search while providing valuable support and insights every step of the way. If you’re still reading this bio, check out my links below to give you more information about me and what I have going on. I would love to assist you with your next job search so shoot me a dm! Past Speaking Engagements: Music City Code + Nashville + (2017, 2018, 2019) Raleigh Code Camp + Raleigh + (2014, 2015, 2019) CodeStock + Knoxville + (2018) Scenic City Summit + Chattanooga (2018, 2021) DevSpace + Huntsville - (2018) Code on the Beach - (2019, 2022) Little Rock Tech Fest - (2019, 2022) CodepaLOUsa + Louisville, KY - (2020, 2022) Granite State Code Camp - 2020 (Virtual) Kansas City Developer Conference (KCDC) - 2021 Atlanta Dev Conf - 2021 TDevConf - 2021 (Virtual) RenderATL - 2022, 2023 (Host) MagnoliaJS - 2022, 2023 Momentum Dev Conference - 2022 Connect Tech - 2022, 2023 THAT Conference - 2023 (Keynote/WI) & Austin Calendly Recruiting Week Conference (Virtual) - 2023 Beer City Code - 2023
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Founder & CEO at Equity in Leadership
Internationally experienced leadership professional, speaker, commentator and influencer. Recognized for global thought leadership in the leadership and people agenda in the workplace arena, particularly in relation to talent, transformation and post-pandemic human capital agendas. Currently undertaking a PhD by research in leadership for executives, focusing on the disparate experiences and successes in achieving executive leadership and board roles.Frequently requested guest/key-note speaker and talented moderator at energy, human capital and other leading conferences globally, with thought-provoking, well-researched, leading-edge and challenging presentations. A prolific author of presentations and articles published across a wide variety of media, acknowledged for coalescing often disparate but relevant topics in the energy transition, people and talent, transformation and leadership agendas.
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EdTech Marketer & AI Wrangler | eLearning & Training Management at Intellek
Ricci shares insights on the latest trends and best practices in marketing, LegalTech, strategy, and e-learning in various industry publications. His multifaceted experience allows him to discuss a broad range of topics, from both strategic and hands-on perspectives. Ricci is a seasoned marketing communications professional with over 20 years of experience helping people connect effectively with their audiences. He currently applies his expertise to learning technology and digital adoption strategy as part of the intellek.io team. Intellek provides robust and effective learning technology to support a diverse client base. Repeatedly named as the best LMS for law firms and legal professionals; alongside a broad eLearning content library, training and assessment creation tool, and a unique onboarding digital adoption platform.
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HR/Marketing Specialist at Liberty Financing LLC
A highly motivated and detail-oriented professional with a strong foundation in marketing and management, holding a double major in both disciplines. Experienced in human resources across non-profit and for-profit sectors, as well as in marketing, bringing a versatile skill set to any organization. Known for exceptional organizational skills, a keen eye for detail, and a dedication to continuous growth and learning. Passionate about driving efficiency, fostering positive workplace culture, and contributing to strategic business success through hard work and adaptability.
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Project Manager at ECA Partners
Currently a Project Manager at ECA Partners. ECA is a data-driven executive search firm that helps clients with their full-time hiring, interim management, and consulting needs. As a recently minted Ph.D. in Russian studies, I am passionate about literature, film, writing of all kinds, and international education and affairs. In my current role as a project manager for ECA, I am excited to explore management and work culture in a variety of industries through executive search and article writing. As a former Fulbright researcher and educator, I am always interested in learning and discovering new things about the world. Reach me at: ttopoleski@eca-partners.com
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Employee Experience Manager, HR Consultant at Evolvery
Diverse work experiences enriched me with a holistic and sustainability oriented People & Culture perspective which helps businesses shape and reach strategic goals. I feel the flow when fostering positive workplace cultures. Values (when truly lived by) hold an important role in company's success and I've been happy to lead few value implementation projecs that shook some ground;) I'm striving to create environments where team members feel empowered, valued and driven to succeed. I would also call myself burnout prevention advocate, that is why I'm committed to promoting employee well-being, helping individuals thrive both personally and professionally.
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HR Professional, Tech Industry
Abby Wambach's "Rush or Point" strategy is the way to do it.
Director, Employee Engagement at Legion Technologies
Self-starter and entrepreneur with a passion for people, strategy, and innovation. Experienced in both Fortune 500 and start-up environments.
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Showing 20 of 1194 experts
Employee advocacy programs offer multiple benefits for organizations. They increase brand reach and visibility through employees' social networks, boost credibility as messages come from real people, and improve employee engagement. These programs also help attract top talent, as potential candidates see authentic workplace culture shared by employees. Additionally, they can drive lead generation and sales by leveraging employees' professional networks and industry connections.
Companies can measure employee advocacy success through various metrics. Key performance indicators (KPIs) include increased social media reach and engagement rates, website traffic from employee-shared content, and lead generation attributed to employee advocacy. Other important metrics are employee participation rates, content engagement levels within the advocacy platform, and the impact on employer branding through improved glassdoor ratings or job application rates. Some organizations also track the program's influence on sales cycles and customer acquisition costs.
Common challenges in launching employee advocacy programs include low employee participation, maintaining consistent content quality, and ensuring compliance with industry regulations. To overcome these, companies should focus on clear communication about the program's benefits, provide comprehensive training, and use user-friendly advocacy platforms. Developing a content strategy that aligns with both company goals and employee interests is crucial. Regular feedback sessions and incentives can boost participation, while creating guidelines and approval processes helps maintain quality and compliance without stifling authenticity.
Employee advocacy differs from traditional marketing by leveraging the authentic voices and networks of employees rather than official brand channels. It's gaining popularity due to its ability to humanize brands, increase trust, and expand reach organically. Unlike traditional marketing, employee advocacy taps into personal connections, making messages more relatable and credible. It also empowers employees, boosting their personal brands alongside the company's. With the rise of social media and digital networking, employee advocacy has become a powerful, cost-effective strategy for amplifying brand messages and driving engagement.